One of the greatest artist and biggest celebrities in the world, Madonna is preparing to launch her debut perfume for women Truth or Dare, due for March 2012. Named after the 1991 Ameiscan documentary film Truth or Dare (known as In Bed with Madonna outside of North America), that chronicling the life of singer and songwriter Madonna during her 1990 Blond Ambition World Tour. The film was generally well received by critics and was successful at the box office, at that point becoming the highest-grossing documentary of all time. It was screened out of competition at the 1991 Cannes Film Festival.
Madonna Truth or Dare – the fragrance – will delight as the younger as the mature audience. It will be a pleasant perfume with a pleasant aura and sensation, as well as her sweet personality.
I have always been obsessed by fragrance and for years wanted to create something personal that was an expression of me, but that other people could relate to as well. Something classical and timeless and yet modern.
My oldest memory of my mother is her perfume. I carry it with me everywhere. She always smelled like gardenias and tuberose, an intoxicating mixture [that was] feminine and mysterious. I wanted to re-create this scent, but with something fresh and new about it as well.
Madonna Truth or Dare comes in an elegant white crystal bottle with gold stopper. Truth or Dare is created by perfumer Stephen Nilsen as a white floral perfume and with an irresistible smell. It blends gardenia, tuberose along with neroli, jasmine, benzoin, lily, vanilla, caramelized amber and musky notes.
Madonna Truth or Dare Perfume will be available as 30, 50 and 75 Eau de Parfum.