Jeremy Scott and Adidas Originals lauched their first fragrance

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Fashion designer Jeremy Scott has a vision for remixing and elevating popular culture with spectacular results. His first fragrance, Jeremy Scott for Adidas Originals , embodies the high-contrast world of pop fashion. A limited edition of 10,000 bottles is due out worldwide starting in February in Adidas Originals stores and other select doors.

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The unisex fragrance was created with Coty, by perfumers Philippe Roques and Maurice Roucel, and includes notes of Calabrian bergamot, incense, white pepper and cashmere wood. The campaign image was photographed by Inez van Lamsweerde & Vinoodh Matadin with Scott holding the perfume bottle while wearing wings himself.

Top: Rose, Calabrian bergamot
Heart: Incense, White pepper
Base: Cashmere

A play on the iconic ‘Jeremy Scott Wings’ high-top trainer from the Adidas Originals collection, the packaging is unmistakable, its bold flacon takes the form of a crystalline winged sneaker.

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The bottle arrives embedded in thermoformed velvet, inside of a surreal shoebox marked with the adidas Three Stripes and fastened with a magnetic closure. It is at home as both a beauty accessory and a covetable object.

 

 

 

 

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