Bel Ami

Lukas Ridgeston model

The one and only Bel Ami man! Lukas Ridgeston

A few times I had the honor to meet Lukas Ridgeston (here in his younger days) a vèry friendly, charming, polite and classy guy. But no, this would not be an article about the French Bel Ami movie company, or about one of it’s actors, like Lukas Ridgeston. No, it’s about a beautiful classy real men’s fragrance.

Writing this article made me realize that I rarely talk about this fragrance, wich is strange, since I worked for Hermès, it’s been one of my favorites for years. Bel Ami used to be a big fat leathery powerhouse when it came out in 1986, but was reformulated a few years ago. It’s not quite a powerhouse anymore, and it’s a bit less leathery than it used to be, but it’s still great! It still comes ofd a a classic French take on the 1980’s powerhouse genre, though, and that’s what I love about it.


Hermes Bel Ami

Hermès Bel Ami Eau de Toilette

Hermès Bel Ami is still an extremely masculine scent, a real men’s fragrance. Many would say: very European in style. I love how it piles on heavy aromatic notes like cinnamon, patchouli, anise, basil, and sage on top of leather. It ballances out perfectly, and it smells warmer and richer the longer you wear it.

This is one of those fragrances where you get awesome warm whiffs rising up from under your shirt throughout the day. Wondering what’s Lukas favorite scent is….



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