Did you know that more than 80% of visible changes commonly attributed to skin aging are caused by the sun? The sun’s harmful rays, coupled with environmental assaults, can cause immediate stress upon the skin, dryness, burning, redness, and trigger premature aging. UVB rays produce immediate damage and discomfort in the form of burning. UVA rays, the ‘aging’ rays, deeply penetrate the skin creating extreme reactive free radicals that attack the lipids of the cell membrane and are responsible for long-term damage that shows up as aging signs.
La Prairie launches Cellular Swiss UV Protection Veil SPF 50, a new protection from UV rays with a luxuriously light texture. With high protection in the UVA and UVB ranges combined with Swiss Noble Edelweiss and Swiss Glacier Water, the sun cream provides strong coverage from the sun and powerful anti-oxidant defense.
La Prairie launches Cellular Swiss UV Protection Veil SPF 50
Fortified with Smart Crystal White, a licorice-based herbal brightening formula exclusively designed for La Prairie in an advanced delivery system, Cellular Swiss UV Protection Veil SPF 50 inhibits melanin production, improves skin clarity, reduces dullness, and evens skin tone.
Apply the sun cream daily on top of a moisturizer, or serum. Use fingertips, smooth over face and neck. Allow to absorb completely prior to foundation application. If exposed to consistent sun during the day, do touch-ups.