Lancaster has launched an app designed to help consumers remember to reapply their sunscreen.
You don’t have to be a factor 50-wearing ginger to need Lancaster’s Sun Timer app. The sun takes no prisoners. If you don’t respect it, you’ll frazzle. The Sun Timer app monitors users levels of sun exposure and recommends when to reapply SPF using a specifically developed timer. This app that works worldwide, lets you indicate your location, SPF level and how you typically tan based on your skin type, and provides you with an ideal exposure time.
When that time runs out, the app will notify you to remind you to reapply your sun cream or find shade. If you plan on sunbathing, Sun Timer is an essential companion.
After applying lotion, the user is shown a timer counting down to their next application. An alarm and pop-up message alert the user when they need to reapply sunscreen. When the user has reached their maximum level of sun exposure, the app will advise them to go indoors to reduce their risk of burning.
Lancaster’s app differs from other similar offerings that measure the user’s exposure based on the number of hours individuals should be in the sun before reapplication. This new app uses an algorithm based on dynamic sun intensity determined every minute and the real SPF of the sun product applied. The Lancaster Sun Timer App is able to calculate exposure levels on an individual basis.
The app will be available to download for free on IOS and Android devices later this month and is said to work almost anywhere in the world. Users will also be able to scan a QR code to download the app directly.
Yakymour 