Calvin Klein Names Margot Robbie Face of Deep Euphoria

Calvin Klein Deep Euphoria ad

The original Euphoria launched in 2005, with a follow-up, Endless Euphoria, nine years later. Russian supermodel Natalia Vodianova was the face of the first Euphoria campaign and model Vanessa Axente the face of Endless Euphoria. Now Calvin Klein has tapped Margot Robbie as the face of its Deep Euphoria women’s fragrance. Calvin Klein presents the new fragrance Deep Euphoria as a variation on the theme of the original Euphoria, which, although a flanker, is allegedly bringing a completely new composition of clear chypre-floral character to the table. Unlike the rest of the collection, Deep Euphoria will stand as a separate pillar within the line, side by side with the Original, as the ‘more modern, empowered sister’ to the existing two fragrances.

It’s the first time Robbie has fronted a fragrance brand. The 25 year old actress, will appear in the global print and television advertising campaign for Deep Euphoria. She perfectly embodies the modern femininity. It’s a big summer for the actress who rose to star status after appearing in ‘The Wolf of Wall Street’ in 2013. Robbie will star as Jane Porter in this summer’s highly anticipated ‘The Legend of Tarzan’, as well as ‘Suicide Squad’.

Imagining an elevated and sophisticated woman was the idea behind the original Euphoria. The Deep Euphoria woman is still elevated and sophisticated, but she’s also empowered and slightly younger. Calvin Klein women are confident, provocative and released, and Deep Euphoria woman embodies all these aspects with an additional layer of adventure.

Calvin Klein Deep Euphoria

Calvin Klein Deep Euphoria Eau de Parfum

The fresh start includes cascalone molecule, mandarin leaf and white pepper. Rose, the kind that is called ‘black magic’ rose, rules the composition in combination with white peony and the chypre base of patchouli and musk. The composition is developed by Honorine Blanc and Ann Gottlieb of Fiermenich.

  • Top note: Mandarin leaf, Cascalone®, White pepper
  • Heart: Black rose
  • Base note: Musk, Patchouli

Calvin Klein Deep Euphoria will be available as a 50 and 100 ml Eau de Parfum with lotion, shower gel and rollerball

 

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s