Paris Jackson Named Face of KVD Beauty with First-Ever Beauty Partnership

KVD Beauty launches Tattoo Pencil, born from the brand’s #1 liquid liner, now in an ultra-smooth gel pencil. Model, actress, singer, and musician Paris Jackson makes her beauty industry debut as the face of the new Tattoo Pencil Liner launch.

An accomplished actress and model, Paris Jackson has graced the cover of multiple national and international fashion magazines, a testament to her worldwide recognition. Daughter of a prodigal pop sensation, Jackson is an emerging musician herself, taking the industry by storm with her beautiful moody, vocal songs. Now with her first-ever beauty role as KVD Beauty’s latest brand ambassador, Jackson is expanding her wings with an entirely new and exciting endeavor.

As an artist, I was immediately drawn to KVD Beauty for their commitment to artistry and self-expression, both of which are huge parts of my personal identity. I also appreciate how the brand brings tattoos and cosmetics together in such a beautiful way. Paired with the fact that they’re 100% vegan and cruelty-free, this partnership with KVD Beauty feels truly organic and I cannot wait for all the exciting things to come.

Paris Jackson

“Paris exemplifies so much of what KVD Beauty stands for – kindness, discovery, and individuality, to name a few,” said Tara Loftis, KVD Beauty Global Vice President of Marketing and PR. “As graceful as she is beautiful, we are so excited to be partnering with such an inspiring, powerful woman as our new brand ambassador and the face of Tattoo Pencil Liner. We know this partnership will be a great success, and there’s no one we’d rather work with than Paris for this exciting journey”.

To bring this highly anticipated launch to life, Jackson’s artistry for this campaign shoot was spearheaded by KVD Beauty’s Global Veritas Artistry Ambassador Anthony Nguyen (@anthonyhnguyenmakeup), top celebrity makeup artist known for his endless creativity and showstopping looks. Inspired by the bold and graphic liner looks you can create with the pencil, the campaign was shot by celebrated photographer Tyrell Hampton and styled by Danyul Brown.

The new Tattoo Pencil Liner is a long-wear gel eyeliner featuring high-impact pigment with a bold matte finish, and glides on easily so you can line it, smudge it, or go graphic with your look. This versatile pencil is waterproof, transfer resistant, and fade resistant for all day wear on the lid or waterline.

Tattoo Pencil Liner was inspired by the two foundations of tattoo artistry: LINING, to easily create bold linework + SHADING, to let you quickly smudge it out. The formula sets fast and locks in place for all-day wear; simply apply on one eye at a time so you can set it and forget it.

Launching in 10 matte shades ranging from kit-essentials like TROOPER BLACK + brown to high-impact cobalt + purple, this collection gives you the tools to get artsy with your looks. Shades were inspired and named after historical pigments including Pyrolusite Brown (cool brown), Axinite Brown (warm brown), Magnetite Gray (smoke gray), Verdetta Green (deep emerald), Violet Hematite (antique violet), Diox Purple (bold amethyst), Madder Red (rust red), Azurite Blue (vibrant cobalt), Blue Ashes (intense sapphire) and the brand’s iconic Trooper Black (ultra-black).

Pro Tips:

  • LINE IT: Glide the pencil along the lash line and/or waterline. For a softer look, use a small, dense brush or your finger to gently smudge the line.
  • LIQUID SMOKE: Create a wing with Tattoo Liner in TROOPER BLACK on the upper lash line, then use a color Tattoo Pencil Liner shade to quickly smoke out your lower lash line and waterline for an undersmoke look.
  • TIGHTLINE: After lining with Tattoo Liner, use Tattoo Pencil Liner in TROOPER BLACK or PYROLUSITE BROWN to fill in any gaps in your upper waterline for a seamless look.

KVD Beauty is launching with 10 shades and will be available at in store and online at Sephora.com on April 11, 2022, and in-stores and online at Ulta Beauty on June 10, 2022. Come into the beautiful world of KVD Beauty.

From earth to skin: Guerlain unveils Terracotta Light  

French Maison Guerlain is presenting the newest version of their iconic Terracotta bronzer, now as Terracotta Light, which offers a fresh and luminous, healthy glow in a natural origin formula.

Guerlain is offering a reinvented sun-kissed glow with Terracotta Light, the new natural healthy glow powder. This light powder features a unique blend of sun-kissed tones enhanced with vibrant colors to reveal a radiant, healthy-looking glow for every skin tone.

Terracotta Light is made in Guerlain’s makeup and skincare La Ruche production site Chartres, France. With 96% naturally-derived ingredients, including luminescent shimmer, its texture instantly fuses with the skin to provide a fresh and lively healthy glow finish.

The new bronzer reflects the French beauty house’s commitment to using a minimum of 90% natural-origin ingredients across its makeup portfolio.

It has been infused with hydrating Euphorbia honey, known for its moisturizing properties, its formula maintains skin hydration for long-lasting comfort. It is produced in Southern Morocco by Saharan bees and harvested by a fair-trade women’s cooperative. The same Tanganine cooperative network produces the Argan Oil used in the original Terracotta formula. The scented powder blends ylang-ylang and orange blossom notes with vanilla and tonka bean.

Terracotta Light gives a natural sun-kissed glow with an even, second-skin finish. A radiant, luminous, and translucent complexion that sports a fresh and natural healthy-looking glow all year long. Six harmonies designed to illuminate all skin tones: three intensities – Light, Medium, Deep – each available in two undertones: Cool and Warm.

There are six harmonies of colors offered for Terracotta Light bronzers, while each of them combines four shades. Terracotta Light bronzer arrives in “historic compaction with organic impressions that symbolize this natural revolution and pay homage to the earth itself. This pattern perfectly combines a satin bronzing shade, a tone-on-tone matte shade, a vibrant blush shade, and a universal luminiser that offers all skin types a beautiful translucent finish”.

The bronzer is complemented with a new Kabuki brush made with high-quality synthetic bristles and a responsibly-sourced wooden handle.

Guerlain Terracotta Light is available at Guerlain boutiques and selected stores worldwide. Come into the beautiful world of Guerlain.

Gucci Rouge à Lèvres Voile Limited Edition delivers a pop of color when applied to the lips or cheeks. 

Gucci presented the limited edition lipstick Gucci Rouge à Lèvres Voile Limited Edition. The Italian fashion house gives its ‘Rouge à Lèvres Voile’ lipstick a makeover to celebrate the Lunar New Year. Housed in a limited-edition case, this long-wearing formula glides on to leave a swathe of rich color and is enriched with moisturizing ingredients that keep your lips feeling soft and hydrated.

Gucci Beauty’s limited-edition Rouge à Lèvres Voile collection is a trio of newly designed red lipsticks which celebrate Lunar New Year by paying homage to the eternal color of prosperity. The collection includes two existing Rouge à Lèvres Voile shades of red: the house’s emblematic 25 Goldie Red, chosen by Alessandro Michele because of his admiration for this color, and 203 Mildred Rosewood, a soft and romantic red with flattering pink undertones.

The limited-edition hue explicitly designed for this Lunar New Year collection is 520 Marina Scarlet, a festive red with rich orange undertones. The lipstick’s porcelain effect ivory lacquered tube is given a makeover with a vintage-inspired design featuring blue roses and finished with a gold ribbed metal bottom.

Sheer lipstick with a luminous finish, Rouge à Lèvres Voile, offers a pop of color when applied to the lips or cheeks. The moisturizing formula created with a combination of oils glides on smoothly for a comfortable, lightweight finish that can be blended and layered for different results.  

Gucci Rouge à Lèvres Voile Limited Edition is available at $42 at Sephora stores.

Givenchy Limited Edition Le Rouge Deep Velvet Lipstick

French Maison Givenchy presents a beautiful limited edition lipstick in deep garnet red color. The newest limited edition lipstick packaging is adorned with silver heart ornaments on the red cap.

French Maison Givenchy celebrates the Lunar New Year with a limited edition of its must-have and iconic matte lipstick, Le Rouge Deep Velvet, in its bestseller shade Rouge Grainé N°37. For the occasion, the Le Rouge Deep Velvet case is dressed in deep red and adorned with silver heart ornaments inspired by the Maison’s signature, the iconic 4G logo reinvented to celebrate the New Year.

Le Rouge Deep Velvet embodies the daring sensuality of the Maison. Le Rouge Deep Velvet lipstick was created to hydrate the lips, and it is very long-lasting. Comforting, soft, and light, its velvety texture glides effortlessly over the lips. One of the key ingredients is wild mango butter: rich in vitamin E to protect, nourish, and restore dry, damaged lips.

The generous velvety texture glides over the lips with ease, delivering a vivid matte color from the very first stroke while maintaining an incomparably featherlight feel.

The newest color arrived as 37 Rouge Grainé – deep garnet red available in 0.12 oz/ 3.4g. Givenchy Limited Edition Le Rouge Deep Velvet Lipstick is available at selected stores worldwide. Come into the beautiful world of Givenchy.

Chanel La Pausa De Chanel

The Mediterranean sun. The endless sea. The scent of orange blossoms and fresh lavender blooms.

The architecture of a simple, inviting, and peaceful Provençal villa. In the 1920s, high on the ridge of RoquebruneCap-Martin, Gabrielle Chanel had a house built in her image and filled it with private references: five windows above the front door in homage to her favorite number, 5, a banister inspired by Aubazine, the place where she grew up, and a large star above her bed, symbolizing her fascination with constellations. Mademoiselle Chanel gave this haven, a true respite from the hustle and bustle of Paris, a name: La Pausa.

Chanel has designed a collection replete with earthy, woodsy, golden shades. A celebration of the characteristic light that shines on the Riviera during the first days of spring.

Far from the city, it was where the designer came to unwind for more than 20 years, accompanied by some of her dearest friends, including Jean Cocteau, Misia Sert, and Salvador Dalí. She had her picture taken in her garden, surrounded by one-hundred-year-old olive trees and flowers, and threw casual, festive parties,

Her art de vivre permeates the entire property, from the garden to the luxurious bathroom. Everything exudes her style. As soon as spring arrives, the rooms are flooded with the gentle sunlight of the South of France, which makes La Pausa appear to shine as if untouched by time. Both in harmony with nature and located in the idyllic setting of the Côte d’Azur, La Pausa is an essential, joyful testament to the history, taste, and heritage of Gabrielle Chanel.

A warm, sunny collection

The beauty of this legendary villa inspired the Spring-Summer 2022 collection. The light of La Pausa, dear to Mademoiselle, is the central theme that guided the Maison’s Makeup Creation Studio. The natural, earthy colors and sparkling sunlight surrounding the villa are at the heart of this collection. The ‘sunbeam’ button motif is designed to represent the Riviera embossed on the powder products.

Chanel has also incorporated the soothing, healing spirit of La Pausa into the collection with the launch of Rouge Coco Baume. This moisturizing, tinted lip balm has all the qualities of a lipstick.

Rouge Coco Baume, color and care

Rouge Coco Baume is the major release of this new makeup collection. Just like the villa, Chanel’s latest lip balm is both chic and comforting. Its pared-down, all-white packaging can distinguish it. Rouge Coco Baume was designed in the same style as the iconic Rouge Coco line without compromising on effectiveness or aesthetics. The spirit of La Pausa inspired Chanel Research and the Chanel Makeup Creation Studio to develop a lip care product with unique sensory qualities, combining the color provided by a lipstick with the moisturizing benefits of a balm.

The skin on the lips, which is remarkably thin and lacks a natural protective film, requires special care. Rouge Coco Baume keeps the lips looking beautiful day after day with the help of Olive Oleoactive, a new active ingredient produced specifically for Chanel and an echo to La Pausa’s hundred-year-old olive trees.

It is in the heart of the Mediterranean Sea, on the island of Sardinia, where the olive trees selected by Chanel Research flourish. Derived from the leaves and fruit of olive trees, the Oleoactive is obtained through a patented, sustainable extraction process called oleo-eco-extraction. Containing a high concentration of polyphenols and omega-9s, this exclusive active ingredient provides antioxidant protection throughout the entire day. To provide complete care for the lips, Rouge Coco Baume combines a moisturizing active ingredient, shea butter, and three plant waxes at the heart of the Hydra Boost Complex, the signature ingredient Rouge Coco line. Its silky formula glides onto the lips and keeps them moisturized all day long.

Lip balms, the color of summer flowers

The balm is available in six shades, each of which conjures the image of the flowers that grow around La Pausa. From deep burgundy to fresh pink to the energizing power of fuchsia, Rouge Coco Baume is available in a full range of colors. Easy to apply, it effortlessly enhances the lips with natural-looking, buildable color. Upon application, the lips are coated in a sheer wash of color which, layer by layer, transforms into a more intense, semi-matte finish. A transparent, pearlescent white shade completes the collection and intensifies the lips’ natural radiance.

Proven Lip care benefits: Rouge Coco Baume moisturizes the lips immediately upon application (+29%) and provides hydration for up to 8 hours (+24%). Lips feel 47% more comfortable upon application and up to twelve hours afterward (+50%). It reduces feelings of dryness and tightness for up to 12 hours. The lips instantly look and feel smoother, and their contours appear more defined. After 28 days of use, they feel softer and less chapped (-23%), looking more beautiful with each passing day.

Rouge Coco Baume

Eyes that sparkles in the colors of the Côte d’Azur

The collection’s eye makeup creations are infused with the soft, sunlit hues of the landscape surrounding La Pausa. A unique new version of Les 4 Ombres features the ‘sunbeam’ motif and the villa’s enveloping shades. It includes a khaki brown color reminiscent of the garden’s olive trees, accompanied by gold and copper shades that evoke the dazzling sunlight of the Côte d’Azur. This light also inspired the new, golden beige shade of Ombre Première Laque, which makes the eyes shimmer with a luminous, natural glow.

Chanel Les 4 Ombres

Chanel Les 4 Ombres Méditerranéen contains an iridescent platinum, a gold highlighter, a beige copper, and a brown khaki.

Ombre Première Laque

A warm, sun-kissed complexion

The two Blush Lumière exclusive creations, designed in coral pink and terracotta brown shades, warm up the complexion and leave it glowing. The coral shade is ideal for daytime wear, the brown for a bold, chic look. Both blushes provide coverage that can be adjusted depending on one’s needs, thanks to their easily blendable, creamy powder formula.

For a complete sun-kissed look, Baume Essentiel subtly illuminates the complexion, creating the effect of a holiday spent in the sun. Its shimmery coral pink shade livens up the cheeks with a natural, healthy glow. The face is left looking radiant and warm.

Blush Lumière

Baume Essentiel

Summer nail colors

La Pausa’s color scheme is vast with its yellow walls and softly sunlit, tiled terracotta floors. This contrast, evocative of the south of France, is embodied in the two nail polishes from the Spring Summer 2022 collection.

Le Vernis

The Mediterranean sun. The endless sea. The scent of orange blossoms and fresh lavender blooms. Chanel is available now at selected stores worldwide. Come into the beautiful world of Chanel.

Chanel Opens An Immersive Fragrance And Beauty Pop-Up In Austin

When French Maison Chanel first opened the doors to its inaugural New York City Atelier Beauté Chanel in 2019, the luxury beauty shopping experience changed forever. The location created a community for Chanel’s beauty fanatics offering up a unique experience for visitors to learn and test products before purchasing. Playing in Chanel’s playground of skincare, makeup, and fragrance at Atelier Beauté Chanel gives a new layer of understanding and appreciation to the coveted products. Now, the Maison is ready to take the one-of-a-kind experiential space south for the winter.

Atelier Beauté Chanel is opening its new ephemeral space in Austin just in time for the buzzy South By Southwest festival for a limited six-week period. “The atelier is dedicated to discovery, creation, and community, which we felt would resonate with Austin’s creative, vibrant, and forward-thinking communities,” said Chanel’s Chief Long Term Development Officer Christine Dagousset.

Housed on Music Lane in Austin’s hip South Congress neighborhood, guests will have the opportunity to browse Chanel’s must-have products, chat with expert Beauty Guides, and partake in master class events held throughout the six weeks. The space will additionally have special guest appearances from the Maisonl’s Celebrity Makeup Artist Tasha Reiko Brown and Chanel Brow Artist Jimena Garcia who will both be available opening weekend for complimentary consultations as well as limited bookings available for those looking for the full Chanel experience. The Maison remains at the forefront of developing innovative client experiences with the Atelier’s app.

Chanel is the ultimate house of luxury leading in exceptional tech and human-enabled beauty experiences that inspire the same tech-savvy, curious, and open audience who are drawn to Austin. Our focus for the six-week period is to provide ground-breaking, luxury, human experiences that are made possible with innovative technology.

Christine Dagousset, Chanel’s Chief Long Term Development Officer

The atelier’s tech offerings adds another layer to shopping at the atelier available for guests to catalog their favorite products, schedule services, and check out upcoming events to sign up for. Whether you’re killing time between the festival’s music sets or going for a fashionable stroll around the city, visit Atelier Beauté Chanel before it’s gone.

Atelier Beauté Chanel will be open from March 11 through April 24 at 1009 South Congress Avenue in Austin, Texas. For more information, come into the beautiful world of Atelier Beaute Chanel.

The Shine of the Times

About-Face, the multi-dimensional beauty brand founded by Ashley Frangipane aka Halsey, professionally known as Halsey, announces the release of its first franchise for body. An extension of two of the brand’s signature collections, Fractal and Light Lock, ‘Shine of the Times’ features exclusive shimmering formulas and a luxurious contoured brush for smooth application. Always 100% vegan and cruelty-free,the capsule drops today.

The Shine of the Times campaign is all about illuminating and celebrating every part of the body you’re in. My hope for these formulas is that they will help about-face enthusiasts shine a light on their favorite parts of themselves, head to toe.

Halsey, About-Face Founder, Head Makeup Artist, and Chief Creative Officer 

In line with the brand’s promise of transformation and personal self-expression through makeup for every face, the ‘Shine of the Times’ is a breakthrough in both color and shine for every body. The refined glitter formulas are futuristic, transfer-resistant and long-wearing with potent pigments and super fine celestial sparkle.

The new about-face collection includes five shades of Light Lock Illuminating Body, a jelly cream that shimmers in shades ranging from an luminescent lavender with a blue shift to a warm bronze with a gold shift and more. Fractal Glitter Dust is a silky formula that melts into the skin in shades ranging from a deep emerald with blue sparkle to a silvered iced pink and color shifting chrome in various hues. Rounding out the drop is the velvety-soft all-over Light Lock Body Brush, designed to pair perfectly with the jelly creme product and engineered with a sensual, tufted shape to skim over the body.

Fractal Glitter Dust

A shimmer-loaded, pigment-rich glitter that melts onto the skin and plays with the light for pure, multi-dimensional sheen.

Fractal Glitter Dust is a crystalline pigment that melts onto the skin playing with the light for a pure, multi- dimensional sheen. It’s formulated for both the body and face and glides on smooth-as-butter, then softens into a luminous, delicate gleam.

  •  Light Theory: Silvered Pink
  •  Sage Room: Purple with Blue Sparkle
  •  Out of Body: Duo Chrome Rose Champagne
  •  Saint Ceremony: Duo Chrome Brown to Purple
  •  Juniper Leaf: Deep Emerald with Blue Sparkle
  •  Ascent: Shimmering Teal

How to use: Apply to skin with fingertips or the Fractal Brush Set and dab or blend for buildable shimmer

Light Lock Illuminating Body

A multi-use body and face highlighter that blurs imperfections and dials in a sunkissed glow for subtle shimmer or next-level luminosity.

Light Lock Illuminating Body is a featherweight, buildable veil of pearly color that blurs imperfections and dials in a sun-kissed glow transforming from subtle shimmer to next-level luminosity with each layer. The blendable formula can be worn over or under other products for an all-day sheen that won’t transfer, smudge or wear off.

  • CGI: Illuminating Lavender with Blue Shift
  • Loudish: Illuminating Platinum Peach
  • Way Out West: Illuminating Bronze with Gold Shift
  • Lightwarp: Illuminating White with Green/Gold Shift
  • Unbound: Illuminating Bronze with Deep Brown Shift

How to use: Use the velvety, synthetic Lock Light Body Brush to smooth Light Lock Body over shoulders, collarbones or anywhere you want to catch and reflect light, day or night.

Light Lock Body Brush

An ultra-luxurious curved kabuki brush that allows for even, flawless application and perfect blending

Light Lock Body Brush is an ultra-luxurious and high-performance brush, contoured and shaped to follow every curve of the body. Made from 100% synthetic filaments, its shape and super soft texture allow for even, flawless application and perfect blending.

How to use: Add a generous amount of Light Lock Illuminating Body to the crown of the brush and smooth over the body where you want an extra glow. Blend and layer to build intensity.

This collection and all About-Face products are available exclusively at their website. Come into the beautiful world of About-Face.

The perfect natural healthy glow wirh Yves Saint Laurent Touche Eclat Glow-Pact Cushion

It’s the most wanted beauty look of all time: a natural healthy glow. And now, thanks to innovative technology and a new formulation, Yves Saint Laurent delivers the perfect way to own that glow, from dawn to night. Introducing Touche Éclat Glow-Pact Cushion, the first Cushion with mesh technology from the French Maison’s famous foundation family to focus on that exclusive complexion attribute: the healthy glow.

Delivering high coverage with all day comfort; instantly lit-up and even toned skin; offering 24-hour hydration, and in six glowing shades chosen uniquely to suit Asian skin-tones, Glow-Pact is the ultimate couture glow on the go.  Luminous skin.  Radiant cheeks. A complexion that’s lit-up.

Couture in a Compact: A new radiance demands a new extra couture compact. YSL Touche Éclat Glow-Pact Cushion is suitably dressed in a new pale pink leather-effect casing, complete with elegant top stitching and iconic chevrons. Almost one third slimmer in size than the original Cushion Encre de Peau, it is fully transportable, with a 180 degree opening.  Encircled in gold, the slim-line compact is topped with the iconic YSL Cassandre. Inside, the round mirror is the perfect size for touch-ups on the go. Pop it in your pocket. Pull from your purse. Eye-catching, envy-inducing, it is a thing of beauty.

Yves Saint Laurent Touche Éclat Glow-Pact Cushion is available in all YSL Beauté boutiques, counters, and selected stores worldwide. Come into the beautiful world of Yves Saint Laurent.

KVD Beauty’s Viral Foundation Now Available as Concealer: Good Apple Lightweight Full-Coverage Concealer

On the heels of KVD Beauty’s iconic Good Apple Skin-Perfecting Foundation Balm’s viral launch, the brand turns the transformational formula into their latest innovation: NEW Good Apple Lightweight Full-Coverage Concealer. The latest addition to the brand’s robust complexion collection combines the same iconic lightweight full coverage with extreme long-wear staying power designed for all skin types.

This game-changing concealer is packed with ultra-concentrated InterLace Pigments that seamlessly spread over skin for crease-resistant coverage and maximum vibrancy. Infused with antioxidant-rich apple extract to nourish the delicate eye area and raspberry stem cells to help provide all-day hydration, Good Apple Lightweight Full-Coverage Concealer gives you skin like a juicy apple: smooth on the outside, hydrated on the inside. Send blemishes and dark circles packing with this buildable, blendable concealer that gives back to your skin with every application.

To bring this highly anticipated launch to life, the campaign shoot was spearheaded by KVD Beauty’s Global Creative Director of Artistry Nikki Wolff (@Nikki_Makeup), an industry mainstay best known for her eclectic, editorial makeup looks. Inspired by LA’s grungy nightlife to demonstrate the product’s long-wear staying power, campaign looks are both edgy and fresh, with a focus on juicy apple skin and coverage that feels light and lasts all night.

New KVD Beauty Good Apple Lightweight Full- Coverage Concealer in 32 shades

Shot by celebrated photographer Tyrell Hampton, KVD Beauty will not be retouching models’ skin in the campaign images, a gesture that not only supports the evolution of the industry and beauty standards, but also demonstrates Good Apple Lightweight Full-Coverage Concealer’s natural-looking full coverage. Models featured in the campaign include Sophie Floyd (@sophfloyd), wearing Good Apple Concealer in shade Medium 149, Daberechi Ukoha-Kalu (@daberechi) in shade Deep 179, Ruby Ward (@rubeswardd) in shade Light 009, and Thara Parambi (@th.ar.a) in shade Tan 158.

The new Good Apple Lightweight Full-Coverage Concealer is housed within a sleek, gradient black tube. The vial cap was crafted from 70% post-consumer recycled materials, while the tube and box are fully recyclable—a testament to KVD Beauty’s ongoing dedication toward world-consciousness and choosing more and more sustainable packaging.

The concealer is equipped with a unique doe-foot applicator that mimics the fingertip for precision application and a soft-touch feel. Suited for all skin types, ranging from oily to dry, Good Apple Lightweight Full-Coverage Concealer is launching with 32 shades across light to deep. Thanks to the product’s brightening properties and diverse undertones, including yellow, pink, and copper, there’s a perfect highlighting shade for each skin tone family.

Choose your shade based on the coverage you want:

  • To hide blemishes, choose the shade that’s closest to your skin tone.
  • To wake up and highlight, choose a shade that’s 1–2 shades lighter than your skin tone.
  • To cancel purple/blue undertones, choose a shade with a yellow or golden undertone to balance.
  • To brighten discoloration, choose a shade with peach or copper undertone to color correct.

To optimize application for concealing:

  • Use the applicator to smoothly apply concealer under your eyes and anywhere you want more coverage.
  • Blend it out with a damp beauty sponge or small brush or tap it into skin with your finger.
  • Pro Tip: For boosted coverage when spot concealing, let the concealer sit on skin for 30 seconds before blending it out.

To optimize application for highlighting:

  •  Use a shade lighter than your skin tone to accent the high points of your face, like under eyes blended out to cheekbones, down the bridge of your nose, in the center of your forehead and chin.

KVD Beauty Good Apple Lightweight Full-Coverage Concealer ($28) is launching with 32 shades and will be available online at KVDVeganBeauty.com, Ulta.com and Sephora.com on February 1, 2022, and in-stores at Ulta and Sephora on February 4, 2022. Come into the beautiful world of KVD.

Dior Beauty as a Legacy, in complete transparency

In a world that is continually evolving, French Maison Christian Dior has fully taken on its role as a pioneering actor for change since 1947. At a time when cosmetics paradigms are evolving drastically, the Maison has decided to reveal all.

From February 2022, on the Dior website, the compositions of beauty references (perfume, skincare and makeup) will be revealed and explained, in terms of: natural origin rates, active ingredients, the origins and cultivation methods of the signature Maison ingredients of natural origin and their transformation methods, and environmental impact including packaging. For maximum clarity, the different ingredients are classified by family, then explained and listed by their benefits.

In order to better understand the expectations of women & men throughout the world, in 2021, Dior Research launched a vast study among 1500 luxury consumers in France, China and the United States. At the heart of the economic revival, Dior asked: what are their needs, wants and worries? What do they expect from the cosmetics of tomorrow?

In these three countries, across all generations (aged 18 to 75), two fundamental centres of interest clearly emerge:
– Health, mainly the safety of products ingested and/or applied to the skin,
– Respect for the environment (global warming and pollution).

Dior has decided to reveal and explain the composition of each product, beneath its description, at their website itself. The origins and cultivation methods of the signature Maison natural origin ingredients are displayed, as are the major aspects of eco-design in their packaging.

This information enables you to choose with certainty, the formula you want to have in contact with your skin, and the object you want to have in your bathroom. Almost 1,000 skincare, makeup and perfume references are already present in the catalogue, and upcoming new products will also appear.

Dior is committed to gradually updating its entire catalogue by enriching it with this information, which will be translated into every language. The documents will also be available via a QR Code on the packaging of new launches.

Whether perfume bottles, cream jars, lipstick mechanisms or cases, Dior describes the eco-design of its products as well as the process involved (recycled materials, the nature of renewable sourcing, separability, refill systems and recyclability). The French Maison also provides separation advice for recycling in a global and educational approach to reducing the environmental footprint of cosmetics over time.

Step by step, true to its convictions as a historical French Maison and a leader in the cosmetics industry, Dior is committed to leaving only beauty as a legacy. Come into the beautiiful world of Christian Dior.