Serpent Bohéme: Boucheron presents novelty through love story

Founded in 1858, Maison Boucheron was the first French luxury jeweler to establish its home in the opulent Place Vendôme next to the Hôtel Ritz. Until recently, Boucheron was the only Maison whose ateliers looked out onto the grand square.

True to this culture of elegance, modernity and savoir-faire, Boucheron has been established as the jeweler of light, in the City of Light for over 160 years.

A hopeless romantic, its founder Frédéric Boucheron, would travel to the ends of the earth in search of the most beautiful, rare stones. Mr. Boucheron’s love and adoration for his wife was a powerful force in his quest for the perfect jewels. Innovation and excellence define the visionary approach to the maison’s exquisite designs. The love story between Frédéric and his beautiful wife Gabrielle play a defining role in the stunning pieces and the story behind them.

In 1888 it was the couple’s crystal wedding anniversary. Frédèric went often on adventurour trips, to go on his way to find precious stones, the stones that are responsible for the fame of the now iconic jewelry house.

One night before Frédéric left on one of his many adventurous trips he gave Gabrielle a necklace in the shape of a serpent as a token of his love. He vowed it would protect her while he was away.

The evening before his departure, he says goodbye to his beloved wife Gabrielle and dedicates her a very special gift full of symbolism: a flashy necklace depicting a snake dotted with diamonds. He vowed it would protect her while he was away.

The necklace was a thoughtful choice. As a protecting animal, the snake was supposed to protect Gabrielle in her husband’s absence. Frédéric Boucheron was inspired by his wife’s free and assertive personality and created for her this bold gem, which at the time was strikingly modern to extravagant.

The serpent gracefully protected Gabrielle’s neck in a style that would become iconic to the house.

Not long after, in a beautiful tribute to Gabrielle, the first Serpent collection was born in 1968. As a protective talisman and a symbol of eternal love, the snake became an iconic element and inspiration. The Maison presented a collection designed for independent and unbridled women, such as Gabrielle – a collection called Serpent Bohéme.

The idea of protection created by Frédéréc Boucherone is reflected in every part of the collection: gold precisely processed into a form of fine scales resembling snake skin, face drops symbolizing the head of a snake, and a fine gemstone in the heart drops perfectly reflecting the brightness and light of the entire jewel. In a few decades, Serpent Bohéme became one of the most famous collections of the French Maison.

It celebrates the Bohemian lifestyle, showcasing jewels that voyage across time and borders, just like Frédéric Boucheron and his many expeditions. The craftsmanship and artistry in each piece can be seen through the precision of the sculpted gold. The twinkling of each diamond is illuminated through the lustrous gold. 

Inspired by this iconic jewellery collection and its rich history, the Boucheron family is enhanced with a new gem that takes over all the essential elements of Serpent Bohemia jewelry. A scent of the same name is created designed for a confident, courageous woman… as a tribute to the beloved, independent Gabrielle.

In creating serpent bohéme, perfumer Anne Flipo followed the creative spirit of the collection, but at the same time was influenced by the freedom and assertive personality of the women for which Frédéric Boucheron created the most daring jewelry.

Serpent Bohème embodies free spirit, independence and elegance without conventions and dictatorships. It celebrates everyday life, guided by beauty and dream. The rebirth of a symbolic snake as a renewed adable of happiness.

Anne Flipo offers this freedom of movement, thought and enjoy life through a unique composition of floral, musk and chypre tones. Serpent Bohéme gleefully opens with an explosion of vibrant mandarin tones and black fish.

The floral heart reveals the quality properties of a rose. The lush Mallow desert rose blends in with the essence of the Turkish rose to create a sensual combination. Then the iconic Jasmine Sambac pours into the scent like a ray of sunlight and perfectly complements this addictive composition.

Top notes: mandarin, black currant
Heart: Turkish rose, sambac jasmine, desert rose
Base: labdanum, patchouli, white musk, sandalwood

The basic tone dukes white musk flowers in conjunction with the chords of roses. The warm tones of the cistus labdanum plant leave the skin feeling like after kissing through the sun. Sandalwood and Patchouli lends the whole composition naturalness.

‘Snakeskin’ as the base of serpent bohemia’s first iconic jewelry collection covers the entire back of the flacon of this new fragrance. The precisive engraving and the game with light perfectly undersmned the gentle and transparent appearance of the flacon. At the front of the flacon is a decently stamped gold plaque with the name of the scent. A black satin ribbon around the neck gives the flacon an elegant look.

The new perfume is conceived as a balanced and fluid whole, made just like a jewel carefully wrapped in gold.

On screen, the Maison Boucheron called French top model Joséphine le Tutour, winner of the Elite Model Look competition to embody the fragrance. With her frank and direct gaze, she perfectly embodies the liberated personality of Serpent Bohème. Dressed in a white blouse revealing necklace Serpent Bohèm, It expresses a natural elegance as do the jewelry in the collection.

Boucheron Serpent Bohème is available as a 30, 50 and 90ml Eau de Parfum at selected stores worldwide. Come into the amazing world of Boucheron.

Givenchy L’Interdit Hair Mist, feeling classy and fresh

 

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Yes, there’s another way to enjoy the classic L’Interdit fragrance. Elevate your fragrance regime with the Givenchy L’Interdit Hair Mist; a woody floral hair fragrance infused with the same unique notes as Givenchy’s iconic L’Interdit perfume.

The Givenchy  L’Interdit Hair Mist feels classy yet fresh.

The recognizable formula of the perfume was created by perfumers Dominique Ropion, Anne Flipo and Fanny Bal. It opens with citrusy bergamot and juicy pear, before a heart of orange blossom, jasmine and tuberose blooms. As it settles on your locks, a familiar base of sweet patchouli, vetiver, creamy vanilla and musky ambroxan reveal an overtly feminine trail that will activate with every hair swish.

Givenchy-L'Interdit-Hair-Mist-Flacon-BoxThe Givenchy L’Interdit Hair Mist’s elegant scent will add a level of sophistication to any outfit. Its lightweight mist won’t weigh down your hair, as it’s classic aroma wraps around every strand for an addictive trail that lingers wherever you go. Ultra-moisturising and anti-pollution, it will also improve the overall condition of your locks. Leaving you with silky-soft, shiny hair that smells of your favourite perfume.

How to use: 

Apply a few spritzes to your locks. And, wear with your L’Interdit fragrance for a stronger scent.

Any L’Interdit fan will instantly recognise this mist; packaged in Givenchy’s L’Interdit signature flacon, it looks as refined and chic as the juice inside smells.

In addition to its L’Interdit line, Givenchy has also launched a Solid Perfume with the same notes as L’Intedit Eau de Parfum edition from 2018.

The Givenchy L’Interdit Hair Mist and L’Interdit Solid Perfume are availabe at Givenchy Boutiqes and selected stores worldwide. Come into the beautiful world of Givenchy.

 

 

 

Beautiful little thing, Givenchy L’Interdit Solid Perfume

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In the years that I work in the world of cosmetics, I have come across many beautiful and special packaging. In the years I have collected a nice collection of solid perfumes often disguised as a golden pill box. Special trifles to carry with you in your designer handbag, but oten too beautiful to use..

Now French Maison Givenchy’s L’Interdit collection brings forth a new product, a fragrant solid perfume. Not a golden ‘pill box’, but in a very attractive, lipstick-shaped package. The Maison’s creaters thought that a solif perfume in this form would be perfect for applying during the day gently on the neckline and wrists and for carrying in a purse.

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The recognizable formula of the perfume was created by perfumers Dominique Ropion, Anne Flipo and Fanny Bal. The fragrance is based on contrasts between white flowery notes (tuberose, jasmine, orange blossom) and a deep and dark base of woodsy notes (patchouli, vetiver.) The composition has nuances of sheer and juicy bergamot and pear aromas.

 

 

In addition to its L’Interdit line, Givenchy has also launched a hair mist with the same notes as L’Intedit Eau de Parfum edition from 2018.

The Givenchy L’Interdit Solid Perfume and L’Interdit Hair Mist are availabe at Givenchy Boutiqes and selected stores worldwide. Come into the beautiful world of Givenchy.

 

 

 

Irresistible Givenchy

 

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Very Irresistible Givenchy from 2003 is one of the modern pillars of the French Maison, followed by its many flankers and variations. Keeping (a part of) the name and concept, the fashion house launches a new fragrance called Irresistible Givenchy, housed in a completely new flacon and offering a new perfume.

Be radiant, effortlessly charming as this seductive fragrance draws you in. Feel alive, life is a dance.

Givenchy Irresistible Givenchy, a fragrance that definitely invites you to let go. The fragrance of a naturally irresistible woman with a strong magnetic charm who draws you into a release dance with liberating vibes. An invitation to let go and reveal who you are.

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Created by Dominique Ropion, Anne Flipo and Fanny Ball, Irresistible Givenchy is a floral-woody and fruity fragrance that plays with the contrast between two opposite accords of luscious Rose and radiant Blond Wood.

Top: Pear, Ambrette
Heart: Rose Essential™, Iris
Base: Virginia Cedar, Musk

This effervescent Rose reflects the fragrance of a naturally irresistible woman with strong magnetic charm, so electrifying that we only want to follow her. She is radiant and draws you into a release dance with liberating vibes. An invitation to let go and reveal who you are. For her, life is a dance.

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British model Fran Summers is the face of this new fragrance. Her talent, authenticity and natural grace make her a regular on fashion shows, especially Givenchy’s. ​Her presence alone is an incitement to partying and letting-go. For her, life is a dance. With her band of free spirits she knows how to take full advantage of these precious moments of pure escape.

This new fragrance is glorified in a luminous, prismatic flacon. A multi-facetted square with the softest angles adorned in textured ribbon wrapped around precious metal. A tribute to creator Hubert de Givenchy who loved playing with fabrics and opposites.

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Irresistible Givenchy is available as 30, 50 and 80ml Eau de Parfum and is available at selected stores worldwide. Come into the beautifull world of Givenchy.

 

 

 

Special Lancôme La Vie Est Belle Collector Edition

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This year, French Maison Lancôme is presenting a special collector edition of their bestseller La Vie Est Belle Eau de Parfum from 2012, the fruity – floral – gourmand composed by perfumers Oliver Polge, Anne Flipo and Dominique Ropion. Lancôme La Vie Est Belle leaves a sensual and feminine impression, as a modern gourmand; intense and addictive. The perfume, embodied by Julia Roberts, is a fragrant homage to the beauty and joy of life.

Top notes: pear, black currant
Middle notes: iris Palida, orange blossom, absolute jasmine Sambac
Base notes: patchouli, praline, tonka beans, vanilla

La Vie Est Belle’s composition opens up juicy, fruity, in an overture to the rich floral heart of iris Pallida, absolute jasmine Sambac, and sparkling orange blossom, layered on a warm and comfortable gourmand bed of pralines, vanilla, tonka beans and patchouli.

3614272916609_La-Vie-Est-Belle-Mothers-Day-Collector-50ml-minThe iconic flacon remains the same, while the light pink organza bow is much bigger and more romantic. The La Vie Est Belle Collector Edition is available as a 50ml Eau de Parfum in limited amount.

Lancôme La Vie Est Belle is available at Lancôme counters and selected stores worldwide. Come into the beautiful world of Lancôme.

 

 

 

Mademoiselle Rochas Couture – A New Charming Rochas

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After the original Mademoiselle Rochas Eau de Parfum presented in 2017, and the Eau de Toilette version from 2018, French Maison Rochas recently launched the third fragrance in the collection, Mademoiselle Rochas Couture.

Created by Anne Flipo, the composition of Mademoiselle Rochas Couture offers a romantic and chic mixture full of contrast. In the opening are the fruity notes of bergamot and sweet pear nectar, combined with pink pepper, which gives a daring character to the flowers. The sparkling and citrusy bouquet of orange blossoms and lily of the valley are embraced by the vanillic hug of heliotrope flowers. A warm and creamy finish of tonka bean, sandalwood and sensual musks leave a comfortable and subtle trail.

 

rochas-mademoiselle-rochas-couture-box-flacon.jpgRochas Mademoiselle Rochas Couture will be available in purple bottles of the same shape as her predecessor, decorated with a black bow tied around the neck of the flacon. The fragrance is expected to arrive in stores next month and will be available as a 30, 50 and 90ml Eau de Parfum.

Come into the wonderful world of Rochas.

 

 

 

 

Lancôme La Vie Est Belle Sparkly Christmas Edition

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Early this new year, Lancôme launches La Vie Est Belle Sparkly Christmas Editiona new limited edition perfume. This will make a perfect gift due to its beautiful glittering bow around the cap inspiring the Christmas atmosphere and fairy feelings. 

Embellish your life with La vie est belle, Lancôme’s most iconic feminine fragrance.

This holiday, happiness is a gift, a radiance that you share with others, wrapped in the shape of a crystal smile and embellished with radiant silver sparkles. La vie est belle is a universal declaration to the beauty of life. Embellish your life with La Vie est Belle, Lancôme’s most iconic feminine fragrance.

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A unique olfactory signature perfume scent created by three of France’s leading perfumers. Created by Olivier Polge, Anne Flipo and Dominique Ropion, it is spreading happiness with the first gourmand Iris. Every drop of La Vie est Belle is infused with a joyful spirit. The radiant & warm-hearted iris spreads happiness in its wake.

Top Notes: Pear, Blackberry
Heart Notes: Orange Blossom and Jasmine Sambac absolute
Base Notes: Patchouli, Iris

A true testament to Lancôme’s heritage, the bottle is inspired by a masterpiece from the Lancôme archives. A modern take on ‘The Crystal Smile’ created in 1949 by artisctic director George Delhomme. This bottle captures Lancôme founder Armand Petitjean’s vision of femininity, represented here in the shape of a smile.

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This holiday, the iconic bottle is adorned with a pearlescent golden organza ribbon is affixed around its neck, and covered in delicate and luminous silver sparkles, becoming the ultimate gift to spread happiness.

La Vie Est Belle Sparkly Christmas Edition will be available in 50ml Eau de Parfum.

 

 

 

 

Givenchy L’Interdit

 

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Created by Hubert de Givenchy in 1957 as a tribute to Audrey Hepburn, L’Interdit has been reinvented in 2018. An addictive composition with bright luminosity infused by ‘black’ notes, this bold new perfume is an invitation to cross the line and elegantly embrace individuality. Rooney Mara, a captivating actress recognized for her engagement, is the face of this powerful and memorable fragrance.

Forbid yourself nothing. Allow no rules. An invitation to defy convention and embrace your singularity.

Givenchy L’Interdit celebrates the story of an exceptional friendship, that between trendsetting fashion designer Hubert de Givenchy and his muse, actress Audrey Hepburn, a symbol of elegance and audacity. More than 60 years after the original creation, Parfums Givenchy writes a new chapter for this iconic fragrance with a resolutely modern Eau de Parfum.

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French maison Givenchy re-launches its iconic L’Interdit perfume for women with a new modern version and with a more calmed and sensual aroma. The original Givenchy L’Interdit perfume was launched in 1957 and got its inspiration from one of the beautiful women of all times, Audrey Hepburn.

An homage to the original L’Interdit from 1957. This new version is a tribute to bold femininity. An invitation to defy convention and embrace your singularity. A white floral cut through with dark notes unleashing a bold luminosity that flirts with obscurity. The shocking side of chic.

The fruit of a collaboration between master perfumers Dominique Ropion, Anne Flipo and Fanny Bal, L’Interdit is a subtle play of contrasts – orange blossom, jasmine and tuberose are paired with vetiver and patchouli – to better deploy its intense notes and underline the emancipating force of the fragrance.

Top notes: Strawberry
Heart notes: Freesia, Jasmine, Violet,  Bulgarian rose, Sunflower, Ylang-Ylang
Base notes: Sandalwood, Musk, Incense

It is a very feminine and very softly/floral perfume for women with a touch of French vibe. Givenchy L’Interdit is a classic, powdery and romantic fragrance with hints of spicy notes, but not overwhelming. Both timeless and innovative, the new L’Interdit bottle is a tribute to the 1957 flacon.

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Givenchy has chosen the audacious actress Rooney Mara as the face of its new perfume. The advertising film was shot by Todd Haynes, director of the film Carol, for which Rooney Mara was named Best Actress at the 2015 Cannes Film Festival.

Experience the thrill of the forbidden. Givenchy L’Interdit is available as 35, 50 and 80ml Eau de Parfum.

Come into the world of Givenchy….

 

 

 

 

Hapiness bottled: Jo Malone Honeysuckle & Davana

 

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Sadly, the summer is coming to its end, but many perfume brands still create warm, hot, sunny/florescent perfumes to prolong us more in the summer. This late summer days, Jo Malone releases a new unisex perfume Honeysuckle & Davana.

Jo Malone Honeysuckle & Davana is based on honeysuckle, composed in a different way from the predecessor Honeysuckle & Jasmine from 1999, again dealing with the sweet honeyed aroma of this lovely flower and the wild nature of England.

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Honeysuckle is a quintessential English flower, and it’s not a flower we talk about a lot in perfumery. In England, it’s very rare to not have a story about honeysuckle. It always brings you back to a happy moment. It grows wild and almost surprises you. With a rose, you go to smell it in your garden. With honeysuckle it surprises you on your walk.

It was very important for me to capture the bucolic feeling – that pleasant feeling of countryside life – as well as all the facets of the honeysuckle flower. Honeysuckle is a complex, particular flower, there are a lot of facets, and it’s the creamy, addictive part of the honeysuckle that we use.

Anne Flipo

The sunny creation of Honeysuckle & Davana is based on a floral theme, sweetened with a vibrant, fruit-green aroma.

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Jo Malone Honeysuckle & Davana is a happy new floral, winding through the English countryside. Created by perfumer Anne Flipo, Jo Malone Honeysuckle & Davana in its opening seduces with the green an fruity sweetness of davana which leads to fresh roses and wild honeysuckle layeredon an accord of moss.

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Climbing. Twisting. Ever more alluring after dark. Fresh with rose and the aromatic, fruity twist of davana. Woody with moss. Warmed by sunshine. Davana is a green plant with hints of liquorice that brings vibrancy to the fragrance and a touch of a fruity note. English honeysuckle, with a radiant floralcy, brings a rich character to the heart of the fragrance. Evocative of undergrowth damp with fresh rain, the verdance of moss cushions the base of the fragrance in earthy, woody warmth.
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Happiness bottled. Jo Malone Honeysuckle & Davana is available as 30 and 100ml Cologne along a 200gr. perfumed candle.

 

 

 

 

Carolina Herrera 212 VIP Black

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This summer, Carolina Herrera introduces a new VIP perfume – a more intense, aromatic, totally masculine and intriguingly different named 212 VIP Black. The new Carolina Herrera 212 VIP Black follows famous brand’s perfume 212 VIP Men from 2011. The new perfume got its inspiration from New York’s clubs and active nightlife.

The fragrances of the 212 VIP collection, inspired by the New York City clubbing nights, feature accords of various alcoholic beverages, so we have 212 VIP containing the aroma of rum, 212 VIP Rose with champagne and 212 VIP Men that includes vodka notes. The new edition, 212 VIP Black, focuses on absinthe.

Top notes: Absinthe, Anise, Fennel
Heart: Lavender
Base: Musk, Black vanilla

Carolina Herrera 212 VIP Black is an evening fragrance with a strong aroma made of absinthe shots infused with lavender, star anise, fennel, calmed on sweet black vanilla and musk notes. It is an aromatic-fougere perfume created by famous perfumers Carlos Benaim and Anne Flipo. This perfume characterizes a man who wants to feel VIP, but at the same time earthy and frisky.

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A truly clubbing and energetic fragrance with a wild nature. Carolina Herrera 212 VIP Black is advertised by Cameron Dallas, along with Taylor Hill and Hailey Baldwin.

Carolina Herrera 212 VIP Black is available in 50 and 100ml Eau de Parfum.