The Mediterranean sun. The endless sea. The scent of orange blossoms and fresh lavender blooms.
The architecture of a simple, inviting, and peaceful Provençal villa. In the 1920s, high on the ridge of RoquebruneCap-Martin, Gabrielle Chanel had a house built in her image and filled it with private references: five windows above the front door in homage to her favorite number, 5, a banister inspired by Aubazine, the place where she grew up, and a large star above her bed, symbolizing her fascination with constellations. Mademoiselle Chanel gave this haven, a true respite from the hustle and bustle of Paris, a name: La Pausa.
Chanel has designed a collection replete with earthy, woodsy, golden shades. A celebration of the characteristic light that shines on the Riviera during the first days of spring.
Far from the city, it was where the designer came to unwind for more than 20 years, accompanied by some of her dearest friends, including Jean Cocteau, Misia Sert, and Salvador Dalí. She had her picture taken in her garden, surrounded by one-hundred-year-old olive trees and flowers, and threw casual, festive parties,
Her art de vivre permeates the entire property, from the garden to the luxurious bathroom. Everything exudes her style. As soon as spring arrives, the rooms are flooded with the gentle sunlight of the South of France, which makes La Pausa appear to shine as if untouched by time. Both in harmony with nature and located in the idyllic setting of the Côte d’Azur, La Pausa is an essential, joyful testament to the history, taste, and heritage of Gabrielle Chanel.
A warm, sunny collection
The beauty of this legendary villa inspired the Spring-Summer 2022 collection. The light of La Pausa, dear to Mademoiselle, is the central theme that guided the Maison’s Makeup Creation Studio. The natural, earthy colors and sparkling sunlight surrounding the villa are at the heart of this collection. The ‘sunbeam’ button motif is designed to represent the Riviera embossed on the powder products.
Chanel has also incorporated the soothing, healing spirit of La Pausa into the collection with the launch of Rouge Coco Baume. This moisturizing, tinted lip balm has all the qualities of a lipstick.
Rouge Coco Baume, color and care
Rouge Coco Baume is the major release of this new makeup collection. Just like the villa, Chanel’s latest lip balm is both chic and comforting. Its pared-down, all-white packaging can distinguish it. Rouge Coco Baume was designed in the same style as the iconic Rouge Coco line without compromising on effectiveness or aesthetics. The spirit of La Pausa inspired Chanel Research and the Chanel Makeup Creation Studio to develop a lip care product with unique sensory qualities, combining the color provided by a lipstick with the moisturizing benefits of a balm.
The skin on the lips, which is remarkably thin and lacks a natural protective film, requires special care. Rouge Coco Baume keeps the lips looking beautiful day after day with the help of Olive Oleoactive, a new active ingredient produced specifically for Chanel and an echo to La Pausa’s hundred-year-old olive trees.
It is in the heart of the Mediterranean Sea, on the island of Sardinia, where the olive trees selected by Chanel Research flourish. Derived from the leaves and fruit of olive trees, the Oleoactive is obtained through a patented, sustainable extraction process called oleo-eco-extraction. Containing a high concentration of polyphenols and omega-9s, this exclusive active ingredient provides antioxidant protection throughout the entire day. To provide complete care for the lips, Rouge Coco Baume combines a moisturizing active ingredient, shea butter, and three plant waxes at the heart of the Hydra Boost Complex, the signature ingredient Rouge Coco line. Its silky formula glides onto the lips and keeps them moisturized all day long.
Lip balms, the color of summer flowers
The balm is available in six shades, each of which conjures the image of the flowers that grow around La Pausa. From deep burgundy to fresh pink to the energizing power of fuchsia, Rouge Coco Baume is available in a full range of colors. Easy to apply, it effortlessly enhances the lips with natural-looking, buildable color. Upon application, the lips are coated in a sheer wash of color which, layer by layer, transforms into a more intense, semi-matte finish. A transparent, pearlescent white shade completes the collection and intensifies the lips’ natural radiance.
Proven Lip care benefits: Rouge Coco Baume moisturizes the lips immediately upon application (+29%) and provides hydration for up to 8 hours (+24%). Lips feel 47% more comfortable upon application and up to twelve hours afterward (+50%). It reduces feelings of dryness and tightness for up to 12 hours. The lips instantly look and feel smoother, and their contours appear more defined. After 28 days of use, they feel softer and less chapped (-23%), looking more beautiful with each passing day.
Rouge Coco Baume
Eyes that sparkles in the colors of the Côte d’Azur
The collection’s eye makeup creations are infused with the soft, sunlit hues of the landscape surrounding La Pausa. A unique new version of Les 4 Ombres features the ‘sunbeam’ motif and the villa’s enveloping shades. It includes a khaki brown color reminiscent of the garden’s olive trees, accompanied by gold and copper shades that evoke the dazzling sunlight of the Côte d’Azur. This light also inspired the new, golden beige shade of Ombre Première Laque, which makes the eyes shimmer with a luminous, natural glow.
Chanel Les 4 Ombres
Chanel Les 4 Ombres Méditerranéen contains an iridescent platinum, a gold highlighter, a beige copper, and a brown khaki.
Ombre Première Laque
A warm, sun-kissed complexion
The two Blush Lumière exclusive creations, designed in coral pink and terracotta brown shades, warm up the complexion and leave it glowing. The coral shade is ideal for daytime wear, the brown for a bold, chic look. Both blushes provide coverage that can be adjusted depending on one’s needs, thanks to their easily blendable, creamy powder formula.
For a complete sun-kissed look, Baume Essentiel subtly illuminates the complexion, creating the effect of a holiday spent in the sun. Its shimmery coral pink shade livens up the cheeks with a natural, healthy glow. The face is left looking radiant and warm.
Summer nail colors
La Pausa’s color scheme is vast with its yellow walls and softly sunlit, tiled terracotta floors. This contrast, evocative of the south of France, is embodied in the two nail polishes from the Spring Summer 2022 collection.
The Mediterranean sun. The endless sea. The scent of orange blossoms and fresh lavender blooms. Chanel is available now at selected stores worldwide. Come into the beautiful world of Chanel.