Emerging from the shadow of a two-and-a-half year renovation, the iconic 30 Montaigne boutique reopened this past Sunday to reveal a ravishing new identity. It not only unites the multitude of collections together in a vastly enlarged and art-filled boutique that also contains a restaurant, café and three gardens, but also represents a revitalized expression of the Maison’s heritage and savoir-faire.
This latter is highlighted by the return of the haute couture ateliers along with the new arrival of the haute joaillerie ateliers. Totaling 2000m2, La Galerie Dior is an unparalleled addition, a permanent exhibition space filled with thousands of pieces, including some 166 couture creations in 13 thematic spaces, and a recreation of Monsieur Dior’s office.
On the ground floor, women’s creations designed by Maria Grazia Chiuri – including ready-to-wear, accessories, shoes, bags and small leather goods – are displayed alongside men’s pieces designed by Kim Jones.
On the 1st floor, exceptional pieces in exotic leathers and evening wear designed by Maria Grazia Chiuri can be found nearby the Fine Jewelry collections, Dior Maison and men’s Demi Mesure.
La Gallerie Dior
Featuring a unique scenographic narrative, La Galerie Dior is a testament to the visionary audacity of Christian Dior and his six successors: Yves Saint Laurent, Marc Bohan, Gianfranco Ferré, John Galliano, Raf Simons and Maria Grazia Chiuri.
Restaurant & La Pâtisserie Dior
As an ultimate treat, La Pâtisserie Dior – overlooking the sumptuous rose garden – provides any visit to 30 Montaigne with a requisite interlude over a sweet creation. Subtly reinterpreted by Jean Imbert, the most emblematic French cakes frequent original creations that reinvent Dior symbols in edible form.
A barista – selecting rare coffees for you – will be present to prolong these delicious moments, from the beauty of the gesture to the art of savoring. From breakfast to teatime, surrender to delicious pleasure and culinary excellence in an unparalleled setting.
The Restaurant, affectionately named Monsieur Dior, embodies the French art of living, driven by Jean Imbert’s creativity, both refined and generous, combining simplicity with elegance. The French chef, accompanied by his faithful collaborator Antony Clémot, drew from the heritage and history of the Maison to develop each menu. The cuisine is enhanced by exclusive Dior Maison collections dedicated to the arts of the table, enhancing classic dishes from the founding couturier’s favorite recipes.
An impressive Claudia Wieser mirror composed of geometric panels dialogues with Guy Limone’s pictorial work – especially created for 30 Montaigne – the result of a colossal research project: an original installation made from thousands of images – in a palette of red, black and white hues – drawn from Dior’s archives and the artist’s personal visual treasure trove. As a delicate hommage, an oil on canvas entitled Christian Dior à Table, by René Bouché is also featured in Le Restaurant.
Haute Couture Salons
The haute couture salons, precious testimonies of Dior’s history, have seen the collections of Christian Dior and premiered, right up to Maria Grazia Chiuri’s Dior fall-winter 2019-2020 haute couture line. Confidential, located near the ateliers and visible from the boutique through a large bay window, they are now regaining their former prestige, guarding the secrets of haute couture.
Haute couture represents a treasure trove of conscientious craftsmanship, a triumph of the sleight of hand, culminating in a kind of masterpiece.
Enhanced by wooden moldings and a parquet floor featuring a compass rose (a Dior classic) designed by architect Peter Marino, this timeless, refined setting hosts a selection of furniture and works of art, such as an abstract floral sculpture commissioned especially from Johan Creten or tables designed by Ado Chale or Claude Lalanne.
“Thankfully, there are flowers”, said Monsieur Dior, who was – as well as a gallerist, an architecture aficionado, and grand couturier – an avid gardener. It was in Granville, in the rose garden of his family’s home overlooking the sea, that young Christian planted the seeds of his fascination with this most artful intersection of nature and culture. Growing into a fashion designer, Monsieur Dior found a bounty of inspiration in the gardens, allowing the dazzling silhouette of a femme-fleur to blossom from the very first collection, leaving her bewitching sillage in her wake.
On the ground floor, majestic tropical trees reach up to the windows of Le Restaurant Monsieur Dior, while perennial flowers bloom in abundance. One floor above, beneath a glass roof, there is a winter garden, where exotic plants seem to transcend borders. As for the terrace, it is adorned with a striking steel sculpture by John Chamberlain. On the third level, a veritable garden in the heart of the capital boasts apple trees and roses, Christian Dior’s favorite flowers, adding irresistible touches of elation.
The different spaces of 30 Montaigne:
– Monsieur Dior restaurant at 30 Avenue Montaigne
– La Galerie at 11 Rue Francois 1er
– Children’s fashion at 26 Avenue Montaigne
The boutique offers valet parking service. Come into the beautiful world of Christian Dior.