Last year, crystal manufacturer Baccarat celebrated its 250th anniversary with the launch of the Baccarat Rouge 540 fragrance as a high point of the festivities. Presented in a Baccarat crystal bottle, the scent was carefully created by the perfumer Francis Kurkdjian.
The Baccarat Rouge 540 fragrance is the result of a partnership between the crystal manufacturer Baccarat and the perfume house Maison Francis Kurkdjian. This new celebratory fragrance will be available in mid-January 2016.
The name of this very special anniversary limited edition was inspired by the bottle manufacturing process. In Francois Truffaut’s film of Ray Bradbury sci-fi title Fahrenheit 451, this is the temperature of the auto-ignition point of paper — the heat at which it will catch fire without being exposed to an external flame. In the case of the Baccarat crystal, it is a heat of 540 degrees that once applied, with consummate skill, to the raw materials of sand, lead and 24-carat gold powder metamorphosing it into the beautiful red incandescent crystal for which the house is famous.
A few months later, Maison Francis Kurkdjian announced that the Baccarat Rouge 540 fragrance will become part of its celebratory perfume collection, and will be packaged in the perfume house’s iconic bottle.
This woody amber floral fragrance has opening notes of jasmine and saffron, followed by ambergris and cedar.
Baccarat Rouge 540 in the iconic Maison Francis Kurkdjian bottle (70ml) will be available from mid-January in the brand’s Parisian stores. Price: €195. A limited numbered edition of 250 in a Baccarat crystal bottle will also be available. Price: €3,000 for 100 ml.