Diptyque’s New Anniversary Fragrance Traces the Path of an Iconic Arab Explorer

The very first shop, located at 34 Boulevard Saint-Germain in Paris, opens onto the street like a two-part Italian Renaissance or Flemish master’s painting. Three friends had found the ideal stage for their chic little bazaar of fascinating finds as well as the perfect name for it; Diptyque.

It’s tricky to spell, because the i and the y are cheeky letters. Mistakes were so common in the beginning that the Maison had to list it under both spellings in the phone book. Diptyque has such a refined ring to it, and in every language it is chic, eclectic, poetic, esthetic and graphic.

The secret to Diptyque’s singularity is the distinct chemistry between three unique individuals: Christiane Montadre-Gautrot, Yves Coueslant and Desmond Knox-Leet. When they met, it sparked a chain of creativity, that continues to resonate today.

They met through friends of friends. Christiane graduated from l’Ecole des Arts Décoratifs, Desmond was a painter. Together they designed fabric and wallpaper for ultra-chic British Maisons. Then, some other friends introduced them to Yves Coueslant, who had escaped an unlikely career in banking to follow his heart and work… in theatre. The three friends quickly became inseparable. In 1961, they opened an unusual boutique with a daring plan: listen to their intuition and only do what they love. Nothing dampened their friendship as their business grew, and diptyque spread the creations born of this incomparable friendship all around the world.

This year French Maison Diptyque is celebrating its 60th anniversary: an opportunity to immerse yourself in everything that has inspired the Maison since its creation. A cavalcade of youthful creativity, 2021 will be dedicated to graphic design, encounters, nature, travel and curiosity. A year that will be filled with collections and events.

To mark its anniversary, the niche perfume house presents the new perfume Eau Rihla in the spring of 2021. The fragrance is inspired by the spirit of the Middle East, named after the Arabic Rihla wood which means ‘journey’. It is dedicated to the 14th century globe-trotting merchant, Ibn Battuta – a prominent Arab Moroccan-Berber traveler and explorer – and his travels throughout the known world.

Perfumer Fabrice Pellegrin drew his inspiration directly from the Maison’s co-founder Desmond Knox-Leet’s leather-bound sketching notebook and Ibn Battuta’s leather luggage. Weathered and worn, the leather keynote is “an invitation to travel”, says Pellegrin. An exclusive to the perfume house molecule, extracted from rare cedar wood, forms the heart of the fragrance, layered with musk and precious iris. 

Top notes: raspberry, pink pepper, saffron
Heart: leather, iris, cedar
Base: vanilla, musk

A bazaar of spices – much like the ones encountered by Ibn Battuta in far-flung lands – linger, is depicted with notes of saffron, pink peppercorn, and vanilla. Diptyque’sparticular signature, an unusual combination of notes, or ‘olfactory accidents’, emerges as an energetic, sweet raspberry opening note.

The flacon’s artwork is unmistakably Middle Eastern, an etched illustration signed by Safia Ouares showing an iconic Bedouin landscape of desert dunes, date palms, a falcon and camels. Another special touch – the oval label is a glided gold, a different route from Diptyque’s usual black and white branding.

Available as an exclusive for the region, Eau Rihla will be available only in the Middle East from May 1st, until June 2021, when it will release to the international market.

Diptyque Eau Rihla is available as a 75 ml Eau de Parfum at Diptyque Boutiques and selected stores worldwide. This year we can expect more special editions on the occasion of the anniversary. Come into the beautiful world of Diptyque.

Flower by Kenzo Eau de Vie


Fashion house Kenzo launches Flower by Kenzo Eau de Vie as a new interpretation of the legendary original Flower by Kenzo fragrance from 2000. Created by Alberto Morillas, Flower by Kenzo is a groundbreaking fragrance with a special place in many people’s hearts. It was really innovative and straddled the lines between floral and oriental perfumes.

Celebrate every moment with the joy, happiness and power of the flower that makes the world beautiful.

Suitable named, Flower by Kenzo Eau de Vie is inspired by the concept of ‘coup de coeur’, love of life, life with passion. Created by perfumer ‘trio’ Alberto Morillas ànd Marie Salamagna and Fabrice Pellegrin, Eau de Vie retains the original Flower DNA, but is lighter and more playful.


Described as an ideal companion for women who love vivid and sparkling floral perfumes, the new composition is made of bright notes that include ginger and citruses, the flower satisfaction of Bulgarian rose and orange blossom, and the new addiction of tonka and musk.

Top notes: Ginger, Neroli
Heart: Orange blossom, Bulgarian rose absolute
Base: White musk, Tonka

Flower by Kenzo Eau de Vie is available as 30, 50 and 100ml Eau de Parfum Legere, at Kenzo boutiques and selected stores worldwide. Come into the wonderful world of Kenzo.





Joop! Wow! Eau de Toilette for Her


Joop! Wow! Eau de Toilette for Her is the counterpart to the Wow! Masculine version. Perfumer Fabrice Pellegrin had the task to create a ‘distinctive, unexpected and bold fragrance’.

Wow! is created with a ‘femme fatale’ woman in mind. Some of her attributes are listed as enchanting, suductive and alluring, with self-confidence and liberation of spirit.

The new perfume is all about a strong rose infusion mixed with juicy facets of wild raspberry and aromatic peony and roses. It is an intense fragrance and very woody with floral notes that leaves behind an unusual and breath-taking smell.


The new campaign is featuring actress and model Milla Jovovich, who earned her ‘badass’ image in movies like Resident Evil. The video campaign also featuring a panther – this time a white one – is shot – again – by French director Olivier Dahan and the photographer is Vincent Peters.


Joop! Wow! for Women comes in a flacon of identical shape as the masculine edition, colored in deep burgundy, as a 40, 60 and 100ml Eau de Toilette, a 250ml Shower Gel, and a 200ml strong hydrating Whipped Body Cream.





Lanvin Éclat de Nuit


French Maison Lanvin launches a new Éclat version with a new approach and new modern composition, Ëclat de Nuit. Lanvin Éclat de Nuit celebrates the atmosphere and the splendor of the summer of the summer nights with its  fruity/floral oriental composition. A delicious aroma ideal for summer days.

Top notes: Lemon, Red apple, Black currant
Heart notes: Jasmine, Orange blossom, Freesia, Black de Nuit flower.
Base notes: Vanilla, Sandalwood, Pralines

Created by Fabrice Pellegrin, Lanvin Éclat de Nuit opens with a fresh lemon note and black currant along with floral accords of jasmine, orange blossom, and freesia. The base is warm and sweet, and calms on a sweet vanilla note, pralines and sandalwood.




Lanvin Éclat de Nuit comes in an engraved round glass flacon that follows that follows the shape previous editions. The stopper is made of silver colored metal and decorated with with a crystal at the top. Inspiring a modern, stylish and glamour fragrance. 

Lanvin Éclat de Nuit is available as 30, 50 and 100ml Eau de Parfum. 





Issey Miyake L’Eau Super Majeure d’Issey



Japanese fashion designer Issey Miyake launches a new perfume for men, L’Eau Super Majeure d’Issey. inspired by the sea, L’Eau Super Majeure d’Issey. L’Eau Super Majeure d’Issey. A new edition to last year’s L’Eau Majeure d’Issey Perfume. Both flankers from the line that marked their perfume collection L’Eau d’Issey – the masculine edition was launched in 1994 and since then it has gained only positive and praise due to an eponymous aroma. It is a pleasant, intense, marine/woody perfume to nicely delight men.  

A new fragrance taking its inspiration from water, as a masculine symbol of strength and movement. Water, in a major key. The evocation of a salty wood. Designed by water. The fragrance opens with notes of bergamot blended with fresh grapefruit and crisp salty sea wind. The base features woody accords softened with velvet cashmere notes.

Created by famous perfumer Fabrice Pellegrin and Aurelien Guichard, Issey Miyake L’Eau Super Majeure d’Issey opens with a pleasant burst of citrusy notes, rosemary along with patchouli, cashmerean nicely mixed with sweet vanilla and leather.

Top notes: Citrus, Rosemary, Clare Sage
Heart notes: Cashmeran, Patchouli, Sea salt, Sea notes, Wood notes
Base notes: Amber wood, Leather, Tonka bean, Vanilla

I adore when a man smells pure, clean and fresh – this makes me inhale his aroma constantly when I am next to him. The new perfume from Issey Miyake promises to impress with its salty/woody aroma and to be a hit aroma this summer.


Issey Miyake L’Eau Super Majeure d’Issey comes in a simple massive crystal bottle adorned with a silver cap, yet simplicity is always the best option to create a minimalist look with an aroma to be remembered.

Issey Miyake L’Eau Super Majeure d’Issey is available as 50, 100, 150ml Eau de Toilette Intense. 





Sunny fresh Californian Poppy by Atkinsons

Atkinsons Californian PoppyAtkinsons, was founded in 1799, and now based in Italy. James Atkinsons opend his first soap and perfume shop in London. In 1828 he became the personal perfumer of the British royal family. Californian Poppy was created by J&E Atkinsons Ltd. in 1906 and it was re-orchestrated and re-launched in 1995. Now this year there is (again) a re-launch and a new package.

Top notes: Jasmine, Lemon, Bergamot, Pink pepper
Heart: Poppy, Orange blossom, Calone
Base: Cedar, Musk, Incence

Created by Fabrice Pellegrin, the light composition of Jasmin, Poppy, Orange blossom, Lemon, Incence and Cedarwood can be spread generously at the body. Over the day, Californian Poppy evokes discreetly with its field flower, wood notes, impression of sunny wild natura.


Atkinsons Californian Poppy Flaco Box

The new Atkinsons Californian Poppy Eau de Toilette is a good choice for starting the day after the home spa morning routine! The scent’s character can be described as full of optimism and zest for life.

A gorgeously free-spirited floral, Californian Poppy is a wild child fragrance. As enticing and carefree as Mia Farrow in her Maharishi days, with all the glamour of socialite Talitha Getty and the fierce, young Angelica Huston. Beauties of modern Eden, they were the gilded jet-set, strong yet touchingly fragile. Californian Poppy is imbued with their innocence, brilliance and style, as poignant and tantalizing as the scent itself.







La Fille de L’Air Monoï

Courrèges logo

French fashion house Courrèges has launched La Fille de L’Air Monoi an oriental flowery perfume for women. The new perfume describes an olfactory journey to the edge of a warm sandy beach with a refreshing aroma. Courreges La Fille de L’Air Monoi perfectly balances the flowery orange blossom note with the sweetness of the Tiara flower – thus creating a fragrance totally feminine and intriguingly different.

Courreges La Fille de L_Air Eau d'éte flacon and box

Created by perfumer Fabrice Pellegrin, La Fille de L’Air Monoi opens with top notes of fresh bergamot and neroli notes along to a nice bouquet of orange blossom creating an intense and delightful aroma. The base calms with sweet vanilla notes next to a sensual trail of Tiara flower creating a greedy and enveloping aroma. A perfectly fresh aroma for the hot summer days.

Courrèges La Fille de L’Air Monoï is available in two sizes, 50 and 90ml Eau de Parfum.





Lalique L’Insoumis


Luxury crystal and fragrance brand Lalique is launching a new masculine fragrance  L’Insoumis in September 2016, dedicated to the founder of the house Rene Lalique and his artistic spirit. The man who wears it is conceived as a charismatic, elegant and authentic individual who does not follow trends but creates them. He is a dreamer and a modern day adventurer.

The first thing you notice about Lalique new men’s fragrance, L’Insoumis, is the bottle. The contemporary Art Deco design of the Lalique L’Insoumis bottle is decorated with a relief of a fern, the motif that was first used on Lalique’s iconic Tourbillons vase from 1926. The fern symbolizes the free spirit that the fragrance is trying to convey. It’s what’s inside however, that is truly remarkable. Combining what some many would see as unconventional ingredients, L’Insoumis presents a very modern man at the heart of its history-steeped bottle.

Lalique L’Insoumis-2016-feat.jpg

The contemporary Art Deco design of the Lalique L’Insoumis bottle is decorated with a relief of a fern, the motif that was first used on Lalique’s iconic Tourbillons vase from 1926. The fern symbolizes the free spirit that the fragrance is trying to convey.

  • Top notes: bergamot, rum, basil
  • Heart: lavender, clary sage, black pepper
  • Base: vetiver, patchouli, moss, clearwood

The composition belongs to the aromatic-woody fougere group, developed by perfumer Fabrice Pellegrin and produced with rich and high-quality ingredients. An intense aromatic combination of bergamot, rum and basil prelude to the classic masculine heart of lavender, black pepper and clary sage. Haitian vetiver, moss, patchouli and the Clearwood molecule end the composition.



Named L’insoumis Lalique, the fragance combines a variety of unconventional yet pioneering scents to create a fresh, intense fragrance reflective of both the brands unique creator and his strong connection with nature.

Lalique L’Insoumis will come as a 50 ml and 100 ml Eau de Toilette. We have to wait a few months, L’Insoumis released later this year in September, be advised – since you’ll want to get your hands on a bottle – L’Insoumis will be a surefire hit. But I can promise you, the waiting will be worth it!

More about this fragrance with this amazing beautiful bottle soon here on Yakymour….


Come into the world of: lalique.com


Jo Malone’s light-as-air fragrances for Spring


After an impressive collection that gave us a lesson in British history, Jo Malone now brings us a new range that’s inspired by the magic of spring. Titled Blue Skies & Blossoms the three piece collection is playful and carefree; a tribute to the blossoms that herald the arrival of the spring season namely Sakura Cherry Blossom, Osmanthus Blossom and Plum Blossom.

Jo Malone Sakura Cherry Blossom

Created by Christine Nagel, this scent is about the airiness of the season featuring layers of cherry blossom with notes of rose and sparkling bergamot.

Jo Malone Osmanthus Blossom

This exotic fragrance composed by Marie Salamagne, features osmanthus blossom and petitgrain as well as peach and orange flower over base notes of cashmere wood.

Jo Malone Plum Blossom

Crafted by Fabrice Pellegrin, this sunny scent features yellow plum and white musk with a heart of plum blossom.

The Jo Malone Blue Skies & Blossems fragances are available as Eau de Colognes, the fragrances are priced at £86 for a 100 ml bottle.

More about these fragrances soon here on Yakymour…

Armand Basi Blue Sport Fagrance for Men


Armand Basi launches a new perfume for men with a revitalizing, fresh and tantalizing aroma simply named, Blue Sport. Armand Basi Blue Sport is described to be a woody fragrance ideal for everyday use. It is the new fresher and intense flanker to In Blue launched in 2005.

Armand Basi Blue Sport is created by perfumer Fabrice Pellegrin as a fresh/woody fragrance. It blends citrus, pink pepper, ozone, floral notes, sandalwood and oakmoss. Blue Sport by Armand Basi has a nice, yet classical design with a pale blue color and a transparent bottle inspiring a free-spirit and sporty fragrance.

Armand Basi Blue Sport is available in 50ml Eau de Toilette.