Tiffany & Co Will You?

Jeweler Tiffany & Co is featuring a same-sex couple for the first time in its advertising history

Tiffany & Co Same Sex ad

Eric Bourne (right), a Midland, Michigan native, and his husband Thomas Trube were the models for Tiffany & Co.’s latest marketing campaign. It’s the first ad for the famed jeweler to feature a same-sex couple.

A highly publicized advertisement for famed luxury jeweler Tiffany & Co featuring a Michigan native and his same-sex partner has been named one of the top LGBT-themed advertisements ofthe year. The two men depicted in the ‘Will You?’ campaign are a real-life couple. The new campaign comes at a time when public support for gay marriage has reached a new high.

The campaign was shot by fashion photographer Peter Lindbergh and features six other couples. The ads are meant to broaden the 178-year-old jeweler’s portrayals of marriage, Tiffany & Co said. For example, another pairing shows a couple with their child during their wedding, a nod to people who have children outside marriage.

Nowadays, the road to marriage is no longer linear, and true love can happen more than once with love stories coming in a variety of forms. The Tiffany engagement ring is the first sentence of the story that a couple will write together as they create a life that is deeply intimate and exceptional, which is the message we hope to convey through this campaign.

Tiffany & Co

The ad, which features the men sitting on the steps of a New York City brownstone in the West Village, went public in January. The black-and-white ad shows Bourne and Trube with arms linked together and reads:

“Will you promise to never stop completing my sentences or singing off-key, which I’m afraid you do often? And will you let today be the first sentence of one long story that never, ever ends”


Set of Tiffany & Co Platinum Wedding Rings

Eric Bourne and his partner were the only actual couple in the entire campaign, which featured seven different couples, covering the gamut of marriage.

The campaign is all about the nontraditional marriage and how love and marriage follows its own journey. To be part of that is really exciting

Eric Bourne

In recent years, several other major fashion companies have also featured same-sex couples, including Benetton, Gap, Banana Republic and J. Crew. I think this Tiffany & Co ad really promotes the beauty of marriage, no matter the gender. I hope this ad encourages other companies to support same-sex marriage. I think it’s great that a huge, iconic and traditional company like Tiffany & Co is recognizing homosexual couples.  Also because no other brand embodies the emotion and trust that Tiffany & Co does for those who are committed to one another.




Matthew Staton ‘Matt’ Bomer (born October 11, 1977) made his television debut with Guiding Light in 2001, and gained recognition with his recurring role in the NBC television series Chuck as Bryce Larkin. He played the lead role of a con-artist in the series White Collar from 2009 to 2014. Bomer won a Golden Globe Award and received a Primetime Emmy Award nomination for his supporting role as Felix Turner in the HBO television film The Normal Heart (2014). And since 2014 in the American Horror Story as Donovan.

Bomer featured in supporting roles in such films as the 2005 thriller Flightplan, the 2011 science fiction thriller In Time, the 2012 comedy-drama, next to Channing Tatum, Magic Mike, and the 2014 supernatural-drama Winter’s Tale. He starred in the Dustin Lance Black play 8 on Broadway and at the Wilshire Ebell Theatre as Jeff Zarrillo, a plaintiff in the federal case that overturned California’s Proposition 8. Last year we could admire him, again next to Channing Tatum, in Magic Mike XXL.

This year we can watch him in the Magnificent Seven and The Nice Guys.  And soon in Monty Clift, the story about Hollywood star Montgomery Clift.


Matt Bomer as Montgomery Clift. During production of A Place in the Sun, Montgomery Clift meets the woman who will become his closest confidant and best friend, Elizabeth Taylor.

In 2011 Matt Bomer married publicist Simon Halls. The couple have three sons, including a set of twins. He first publicly acknowledged that he was gay in 2012, when he thanked Halls and their children during an acceptance speech for his Steve Chase Humanitarian Award. His comming out proved that it was the right thing to do. His fans didn’t leave him. They became more and more… he is more populair then ever. Also in 2012, Bomer was given an Inspiration Award for his work at the GLSEN Awards.


Matt Bomer on the Cover of MEN’s FITNESS January/February 2016 

Now, Matt Bomer, seen as one of the most sympathic and kind people of Hollywood, is now coverman of MEN’s FITNESS… We don’t have to ask why!

Run to your local bookstore, before it is to late!!


MEN’S FITNESS January/February 2016 photoshoot by Doug Inglis





















Keegan Hirst’s Water Sports

In 1995, Australian Rugby League player Ian Roberts became the first professional rugby player to come out. He was followed by Welsh Rugby Union star Gareth Thomas in 2009.

Despite the headline grabbing fact of being the first openly gay British Rugby League player, the biggest challenge he faced has been coming to terms with the fact that he was going to hurt a woman he loved.


They met when he was 19 but the relationship broke down and the couple separated after the birth of his daughter. At that time Keegan had several gay experiences, but because they never felt comfortable, he didn’t believe that he was actually gay.

Speaking exclusively to the Sunday Mirror, the dad of two tells of the moment he finally found the words to explain to his wife the reason they could no longer be together. And he talks emotionally of the support he got, not only from her but also from his rugby team-mates.

The vèry sympathic Keegan Hirst on Good Morning Britain

She blamed herself when we ­separated but I knew she’d done nothing wrong. I couldn’t bear it any more, the guilt of it all, of her not knowing why I left. It was eating me up. I went to her and asked if I could have a word. My stomach was in knots. We sat at the kitchen table and I said, “There’s something I need to tell you” I couldn’t get the words out, I felt like I was going to be sick. But I managed to say it. She didn’t say anything at first. I explained why and how I felt, it was very emotional. We were both in tears.

Keegan-Hirst-Picture-by-Leigh-Kelly-Attitude-27468-682x1024Keegan Hirst by Leigh Kelly (Click photo to enlarge)

At first I couldn’t even say ‘I’m gay’ in my head, let alone out loud. Now I feel like I’m letting out a long breath that I’ve held in for a long time

“She didn’t ask a lot of questions, but she was very supportive. She was totally blind-sided. She’d had absolutely no idea. It was incredibly tough, but for me it was a weird situation because it also felt liberating. I thought I’d be disowned by friends and family but I haven’t been,” he said. “The support from my teammates and other rugby league players has really surprised me, it’s all been positive.”

As soon as it was done, I was out of there quick-sticks. I felt ashamed, really. I thought I don’t want to feel like this forever, so it was back into denial.

The response to his news has been overwhelmingly positive—something Hirst honestly didn’t expect.

Keegan says he first felt he might be gay as a teenager. He said: “I had ­girlfriends on and off, but at about 15, I started feeling attracted to guys too. I was having conflicting feelings, but it was something I suppressed. It wasn’t the done thing to admit it. I thought it can’t be right because of how bad I felt about it. If I was gay I should be enjoying it. Because those experiences felt like a negative or dirty thing, I genuinely thought I can’t be gay!”

Keegan-Hirst-Attidude-CoverKeenan Hirst on the cover of Attitude Magazine (Clickphoto to enlarge)

Now we can admire the 6ft 4in captain of West ­Yorkshire side Batley Bulldogs on the cover of Attitude and he can wash of his past….  Britain’s first openlty rugby league player seems to be relishing his newfound sex symbol status, and we’re loving every second of it.

Keegan Hirst taking a shower

Keegan Hirst taking a shower for AttitudeFeeling free and accepted. Keegan Hirst for Attidude Magazine (Click photo to enlarge)

In his Attidude interview, Hirst says not much has changed in his day-to-day life since he came out publicly in August.

I haven’t really experimented, It’s not like I started going around the gay scene or anything. I still go out where I’d normally go. I have a couple mates that I got to know quite recently. But before I didn’t know anybody who was gay. It was like going from one extreme to another, from zero to one hundred.

In this behind-the scenes video, Keegan Hirst stripped down to a pair of Tommy Hilfiger boxer briefs for a smoldering spread in Attitude magazine’s Award issue. The clip also shows the beefy athlete, 27, stepping into the shower in a tuxedo shirt wich gets progressively more clingy as the water descends.

Nothing then respect everything good for this sympathic guy! Whatever he wish that may be! Wishing him all the best!

Attitude magazine is available for subscription in print or digitally. You can read the full interview with Keegan, as well as special features on the rest of the winners from the Attitude Awards in association with with Virgin Holidays, in their new issue. It’s available to download from and in shops right now.

by Jean Amr