Gucci pays tribute to 50 years of its floral print by unveiling Gucci Flora limited edition fragrance

 

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Floral might be the trending fashion in recent times, but it is a revival of an enriching past. Gucci is celebrating 50 years of its Floral print this year, and as part of the festivities has launched a limited anniversary edition fragrance Gucci Flora. This is a regeneration of the brand’s 2009 Gucci Flora fragrance. The top notes of this special edition will be rose and osmanthus supported by the scents of hesperidium fruits, mandarine, peony, pear, pepper, fruits, leather, musk, pink peppercorn, cedar wood, patchouli, sandalwood.

  • Top: Mandarin orange, pear, pepper
  • Middle: Rose, osmanthus, peony
  • Base: Leather, patchouli, cedar, musk.

The iconic scent was born when former American actress and Princess of Monaco Grace Kelly and her husband, Prince Ranier of Monaco, visited Gucci’s Via Monte Napoleone store. As a gift to this fine lady, Rodolfo Gucci (one of the three sons of Gucci founder Guccio Gucci), hired artist Vittorio Accornero to create a floral motif on an original silver scarf. The final product featured 43 different kinds of flowers, herbs and insects and ended up creating history.

 

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The fragrance is packaged in the 1966 floral print that won the hearts and attention of ladies the world over, the Gucci floral scarf. As well as the exteriors, the glass bottom of the bottle will also feature the floral print.

The print got a revival in 2005 when Frida Giannini, creative director of Gucci unveiled it in the spring-summer fashion collection, and which was later presented also in perfume collections Flora by Gucci and Flora by Gucci Garden Collection.

Gucci Flora Anniversary Edition 2016 fragrance composition was created by Firmenich, and the bottle design was by Giannini.

 

Gucci Flora by Gucci Garden Collection

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Creative director Frida Luxurious fashion Italian house Gucci is launching a new flowery collection of five fragrances. The Flora by Gucci Garden Collection describes the awakening of spring feelings and emotions. They ideally describe pure and warm touches whenever sprayed them on skin.

It’s a sort of bouquet of scents. So Gorgeous Gardenia because I wanted to underline the gorgeously feminine side of this fragrance. Glorious Mandarin because there’s a sort of euphoria in mandarin, since it’s such a sparkly fruit.

Frida Giannini, Creative director Gucci

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Gucci Flora by Gucci Garden Collection includes Glorious Mandarin, Gracious Tuberose, Gorgeous Gardenia, Glamorous Magnolia and Generous Violet. The Collection is much inspired by the original Flora by Gucci launched in 2009.

Gucci Flora by Gucci Garden Collection comes in elongated hexagonal shaped bottles with transparent rather than gold stoppers.. The face of the ad campaign is beautiful Abbey Lee Kershaw shot by Solve Sundsbø.

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The Gucci Flora by Gucci Garden Collection will be available as 50 and 100 ml Eau de Toilette, except Glorious Mandarin and Generous Violet one that will be available exclusively at Gucci flag stores as 100 ml Eau de Toilette in May.

More about the Gucci Flora Gardan Collection fragrances soon here on Yakymour….

 

 

 

 

 

Flora by Gucci Glorious Mandarin

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Next spring, Flora, one of the most famous Gucci perfume, will have a new flanker, named Flora by Gucci Glorious Mandarin. The new perfume will have a wonderful smell and a fresh, light and pure yellow color full of life. Released in 2009,  the original Flora perfume was followed by Flora by Gucci Eau de Parfum and Flora by Gucci Eau Fraiche.

Flora by Gucci Glorious Mandarin will refresh in summer days full of juicy cocktail made of the dominant note of mandarin and note of Pina Colada. The Pina Colada made of rum, coconut, pineapple and sensual white musk. It would be a floral sweet perfume ideal for hot summer days full of sun and warmly feelings.

 

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Flora by Gucci Glorious Mandarin comes in the same hexagon crystal bottle. The new perfume will be available as 100 ml Eau de Toilette.

 

 

Gucci Flora Eau Fraiche

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Enter this spring in a world full of fresh flowers by Gucci. The fashion house of Gucci launched a new fragrance for women, Flora Eau Fraiche. Flora by Gucci Eau Fraiche is the new flanker to 2009’s Flora Perfume for Women.

Top Notes: Bergamot, Kumquat, Mandarin, Green notes
Heart Notes: Floral aquatic accord, Osmanthus, Rose
Base Notes: Patchouli, Sandalwood, Vanilla

Flora by Gucci Eau Fraiche evokes modern femininity touched by pure elegance and stylishness. This fruity aromatic perfume is full of romance, is truly feminine and subtle.  Flora Eau Fraiche is soaked with citrus and aquatic notes, mandarin, kumquat, kumquat, peony, and lemon. Perfume ends with base notes of rose petals, patchouli, sandalwood and pink pepper.

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Gucci Flora Eau Fraiche has a geometrical hexagon shape, is topped with white stopper and a black bow on its neck. Perfume has a green flavor – the color of happiness, liberty and purity. Gucci Flora Eau Fraiche has the power to seduce any woman’s heart with its sensual and elegant notes.

 

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The 70s style bottle of geometrical hexagon shape, topped with white stopper and black bow on its neck, transmits light bluish – green shades of the perfume’s liquid. The advertising face is again Abbey Lee Kershaw.

Gucci Flora Eau Fraiche is available as Eau de Toilette in two sizes, 50 ml and 75 ml.