Gucci Is Relaunching Its Makeup Line With 58 Shades of Lipstick

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Italian fashion house Gucci already dominates the fashion space, and is now expanding its sphere of influence into beauty. After first launching in 2014 and then disappearing, Gucci Beauty is making a highly anticipated comeback.

There’s something quite satisfying when a fashion house launches make-up – just look at brands like Armani, Burberry and Louboutin – so when Yakymour heard Gucci Beauty was making a comeback, we sat up.

This isn’t the Italian fashion house’s first foray into the world of luxury beauty though. It originally first launched products back in november 2014 when Frida Giannini was creative director (she was responsible for the green dress J-Lo wore on the cover of W magazine in 2013, and who was known for her glam Seventies vibe). The high end label dropped the collection of 200 lip, face and eye products under a partnership with Procter & Gamble. But when the P&G sold the entirety of its beauty portfolio in 2016, the brand halted its expansion within the space.

The products weren’t around for long though, but now Gucci Beauty is back with a vengeance. The new cosmetics line is part of the brand’s partnership with Coty, and the launch was officially announced today (3 May) in New York. This new drop reflects Michele’s on-going commitment to both the beauty space and a formidable eye for business growth. For the campaign, Gucci creative director Alessandro Michele tapped Dani Miller, lead singer of Surfbort, and close friends and models Mae Lapres, Achok Majak, and Ellia Sophia – all were present and dressed the chic-rocker part (in Gucci, of course).

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So lipstick lovers, brace yourselves. The Italian fashion house is releasing a new lipstick range. Inspired by Old-Hollywood, the 57-piece collection, envisioned by the brand’s creative director Alessandro Michele, arrives in the most romantic tube designs.

Lipstick is the most beautiful object you can find inside a handbag. It is the most fascinating because it has always had a beautiful scent — we made Gucci lipsticks perfumed with violet. Lipstick is a playful object because it recalls crayons that children colour with. Lipstick also symbolises the world of cinema, and all the famous lips from Hollywood.

Alessandro Michele

Michele, who launched Gucci’s new fragrance family to much acclaim, explains he was inspired by the vintage glamour of the Fifties, specifically ‘Hollywood divas and the mythology of cinema, which first put lips in the spotlight’. This is reflected in the names of the lipstick shades, from Jean Harlow to Greta Garbo to Bette Davis.

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gucci-red-lipstickGucci Rouge à Lèvres Satin

The range includes 36 shades of the Rouge à Lèvres Satin with a satin finish, 18 luminous shades Rouge à Lèvres Voile, and lip balms in three colors and one transparent variant – Baume à Lèvres.

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Gucci Rouge à Lèvres Voile

A very special shade for Michelle is the one called 25 Goldie Red, which pays tribute to a Hollywood character named Goldie Red that he used to admire as a child. 25 is said to be Michelle’s lucky number. All of the finishes have a subtle violet scent. The lipsticks retail for $38 each.

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gucci-burgundy-lipstick.jpgGucci Baume à Lèvres

As for the packaging, the new lipstick bullets come in Instagrammable gold tones featuring Art Deco geometric motifs as well as turquoise and ivory colours adorned with pink rosebuds. The one consistency for every Gucci lipstick is a golden base.

Gucci’s new lipstick line drops exclusively on Gucci.com on May 4, then in Gucci’s Fifth Avenue store on May 5, the Gucci beauty store in Saks Fifth Avenue on May 6 and Gucci’s Wooster Street store on May 13, and it’ll be available in Harrods and on Harrods.com from 28 May. The rollout will continue in select doors worldwide.

And this is just the beginning. The fashion house has also revealed that new products for eyes and face are in the making! Come into the beautiful world of Gucci.

 

 

 

 

UNHCR awarded Gucci

 

UNHCR-the-UN-Refugee-Agency-awarded-Marco-Bizzarri-recognizing-GucciUNHCR, the UN Refugee Agency awarded Marco Bizzarri, recognizing Gucci as one of the 75 Italian businesses which promoted the professional inclusion of refugees and supporting their integration in Italy in 2018.

I am proud to receive this award. This accolade bears witness to our commitment to favouring the professional integration of refugees and to supporting their process of integration in Italy, as well as to promoting and sensitising our employees to an inclusive society model that can prevent and combat xenophobic and racist sentiment against asylum seekers and beneficiaries of international protection.

Marco Bizzarri, President and CEO of Gucci

 

 

 

Gucci Bloom Gocce di Fiori

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Founded in Florence in 1921, Gucci is one of the world’s leading luxury fashion brands, with a renowned reputation for creativity, innovation and Italian craftsmanship.

Now the Italian fashion house is presenting Gocce di Fiori, a new scent from the Gucci Bloom family that encapsulates the scenes and senses of Spring. Blended to convey the budding first days of the season, and the heightened rush of promise in everything new, Gocce di Fiori is a delicate Eau de Toilette rendition of the original ‘vintage’ Gucci Bloom fragrance. Ethereal and soft like the raindrops that fall in Spring, Gucci Bloom Gocce di Fiori is a light, fresh version of the original scent.

Gucci Bloom Gocce di Fiori is created by the famous perfumer Alberto Morillas as ‘ethereal and soft like the raindrops that fall in spring.

Delicately perfuming the skin, the fragrance is reflected in its Italian name ‘Gocce di Fiori’, meaning flower drops. Gocce di Fiori is blended by master perfumer Alberto Morillas, who also created the other Gucci Bloom scents from the idea of Gucci’s creative director Alessandro Michele.

Top notes: Jasmin
Hart: Tuberose
Basis: Rangoon creeper

Instead of a classical fragrance pyramid construction of top, heart and base notes, Gucci Bloom Gocce di Fiori opens fully at once with a trio of highly-concentrated luxurious ingredients: Jasmine Bud extract, natural Tuberose absolute and Rangoon Creeper (Chinese honeysuckle flower) – the flower that embodies the Gucci Bloom scent story’s concept and name, as it changes colour from white, gradually darkens to pink then finally to red when it blooms.

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Like the original Bloom fragrance, in line with Michele’s ‘grandma chic’ fashion collection inspired by the ’70s, the bottle of lacquered porcelain, is square and colored in vintage powdery pink, decorated with a simple black and white label. It gives me an impression of clean, creamy, white florals. The box showcases an herbarium pattern of a red-and-white ‘toile de Jouy’ house print of leaves, a signature Gucci motif reinterpreted by Alessandro Michele.

Gucci Bloom Gocce di Fiori is available as 100ml Eau de Toilette.

 

 

 

 

Gucci Opens Its Very First Gucci Wooster Bookstore In New York

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Directly inspired by the small, niche and indie bookstores for which this city is known, the innovative Italian fashion house is determined to create a space for truly literary souls.

Way before the arrival of Supreme and Glossier, the downtown neighborhood of SoHo has long been the creative and innovative hub of New York City – and, perhaps, the world in general. Be it music, film, fashion, art or literature, only the newest, coolest and most daring can establish themselves along those cobblestone streets.

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It is in this spirit that Gucci has decided to open its very first Gucci Wooster Bookstore on 63 Wooster Street. Directly inspired by the small, niche and indie bookstores for which this city is known, the innovative fashion house is determined to create a space for truly literary souls. Expect the bookstore’s titles to revolve around a specific theme: avant-garde art and photography.

David Strettell, founder of Dashwood Books (a Manhattan bookstore specializing in photography), has been hand-picked to compile the collection of over 2,000 titles. So, dear fashion nerds, also expect to see a wide range of covers here from the latest publications and used books, to discontinued rare books and others that rotate continuously according to Gucci’s current inspirations and seasonal projects. The Gucci Wooster Bookstore will also hold an impressive selection of specialized magazines in fashion, culture, art, illustration, design, and photography.

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The bookstore will be decorated with restored pieces, wooden furniture and series of works by friends of Gucci, such as Petra Collins, Ari Marcopoulos, Ryan McGinley, Martin Parr, and Florence Welch. For those of us who are more fashion than nerds, Gucci Wooster sells a variety of great gifts, including canvas bags, pencils, notebooks. These will be sporting Gucci’s new ’63 Wooster’ design as well as a pattern of green and cream tones to represent the cast iron architecture typical of SoHo.

Florence Welch

Get a taste of the Gucci Wooster Bookstore in the images below, or see it for yourself at 63 Wooster Street, New York City. Come into the world of Gucci Wooster Bookstore.

 

 

 

 

Gucci Bloom Nettare di Fiori

Gucci Bloom Nettare di Fiori

Italian fashion house Gucci launches a third installment in the Bloom collection, Bloom Nettare di Fiori. Gucci Bloom Nettare di Fiori will appear in August 2018 as a new intense floral fragrance.

A beautiful garden, a type of Eden. I started with this jasmine sambac from India, tuberose and musk. And Ragoon Creeper, which added richness to Gucci Bloom.

Alberto Morallis

Created by master perfumer Alberto Morillas, Gucci Bloom Nettare di Fiori is said to reveal a darker and more sensual character of the Gucci Bloom woman, celebrating an intimate and authentic part of her personality. The composition is announced as more enigmaticand woodier compared to the previous ones, with floral notes of rose and osmanthusadded in the main ingredients of the composition – tuberose and Chinese honeysuckle or Ragoon Creeper.

 

Gucci Bloom Nettare di Fiori Flacon

The perfume is presented in a pink vintage flask with a lacquered surface, reminiscent of porcelain, characterized by the Gucci logo profiled in black.

Gucci Bloom Nettare di Fiori will be available as 30, 50 and 100ml Eau de Parfum. 

 

 

 

 

Gucci Bloom Acqua Di Fiori

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Italian fashion house Gucci launches one more floral-infused and romantic perfume for women Bloom Acqua Di Fiori following last year’s very succesful Gucci Bloom perfume.

It’s a surreal idea of wearing a garden

The new perfume is all about new spring/awakening feelings from winter when every wearer is eager for spring emotions. This floral/aromatic perfume is nice, calm, and sensual. A wearer will find it attractive enough to have it all year round!

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Gucci Bloom Acqua Di Fiori is a more modern and stylish perfume than the original version. Just like the first Gucci Bloom, the new edition is created by perfumer Alberto Morillaswho took the original, delicately spicy-floral composition of tuberose, jasmine and Chinese honeysuckle (Rangoon creeper, a red-flowered vine that premiered in perfumes from this edition) and make is fresher by introducing green accords. The endearing base notes calm with musk and sandalwood making this perfume smell soft and warm.

Top notes: Cassis, Galbanum
Heart notes: Tuberose, Jasmine, Rangoon creeper
Base notes: Musk, Sandalwood

Like Gucci Bllom, the outer packaging is covered with with a classic floral herbarium pattern, but now in a new shade of green for Bloom Acqua Di Fiori. The Toile de Jouy print with leaves, cherry twigs and flowers is surrounded by a black frame and can also be found at on the label of the pale pink flacon. The color symolizes the notes of the fragrance and its energetic, fresh character.

 

Gucci Bloom Acqua Di Fiori Flacon BoxBloom Acqua Di Fiori features a beautiful campaign ad starring gorgeous actresses Dakota Johnson, Hari Nef, and Petra Collins. The campaign, photographed by Gucci favorite Glen Luchford in New York City, was inspired by ‘urbanity and how scent can be a way to travel somewhere that does not exist, that is purely imagined’.

Gucci Bloom Acqua Di Fiori is available as 50 and 100ml Eau de Toilette.

 

 

 

 

 

Gucci’s new Sunstone Illuminating Powder has a secret butterfly detail

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Gucci, one of the world’s most prestigious fashion houses, has just released its seasonal Holiday 2017 makeup collection, starring the gorgeous new Sunstone Illuminating Powder with a butterfly motif.

From home decor to the Ace sneaker, the fashion crowd has been loving Gucci’s whimsical motifs of flowers and animals. For those who’re already a fan of Alessandro Michele’s more-is-more aesthetics, you’ll probably want to pick up the brand’s new limited-edition highlighter.

Arriving just in time for the holiday season, the Sunstone Illuminating Powder is encased in a sleek black compact stamped with Gucci’s signature logo in gold tones. Laser-etched with a beautiful butterfly graphic, the highlighter is almost like a work of art. The new highlighting powder creates a sheer coverage with a soft finish, helping you to achieve that irresistible lasting glow while evening out the skin tone.

You can expect to shop the Sunstone Illuminating Powder from Gucci soon.