A celebration of magic, a touch of fantasy and a familiar face come together for Chanel’s new holiday campaign…

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 What’s this? I can’t believe it! My lucky number, number five.

Captivating as always, French Maison Chanel just revealed its latest holiday campaign starring not only its iconic No.5 L’Eau fragrance, but one of the muses of the late (great) designer Karl Lagerfeld: Lily-Rose Depp. As face of the fragrance and ambassador of the brand, Depp channels Parisian-chic in a new campaign that’s seriously giving us holiday cheer and leaving us feeling nostalgic about the good old days.

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The 20-year-old sports a classic Chanel look for the campaign, wearing a little black dress, fingerless gloves and some thigh-high red boots, with a 1940s-inspired hairstyle underneath a white beret, Lily-Rose Depp exudes a fresh, youthful charm as she gazes into a large snow globe set amongst the pile of gifts – where she discovers her lucky number, No.5, along with her favourite fragrance, No.5 L’Eau.

For me, Lily-Rose incarnates the freshness and vivacity of a young girl, mixed with the maturity of a seasoned actress. With this film, we wanted an experienced actress to play a purely commercial message in a natural and spontaneous way, something that Lily-Rose accomplished brilliantly.

Jean-Paul Goude

Lily-Rose Depp then breaks out into some very auto-tuned lines: “What’s this? I can’t believe it! My lucky number, number five”. She serves all the energy of a chipper elf as she raises her hands above her head in the Jean-Paul Goude-directed video. She said of the role: “I loved playing the character created by Jean-Paul. The joy and wonderment reminded me of how I felt as a little girl on Christmas morning”.

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A key component to Chanel’s advertising campaign, the oversized fragrance bottle (three-meter-high bottle to be exact) was specially created for the film, along with the giant double C in the background.

Watch the campaign video above now. Come into the beautiful world of Chanel.

 

 

 

Chanel Chance Eau Tendre

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It’s your Chance, Embrace it! A great example of an extraordinary and fabulous perfume for summer time is Chanel Chance Eau Tendre. Launched in Spring 2010, Chance Eau Tendre has already gained warm compliments from women all over the world. Chanel Chance Eau Tendre Perfume is the new flanker to 2002’s Chance Perfume for Women. Unlike the original fragrance, Chance Eau Tendre is fresher and has a more pleasant, warm smell. Perfume preserves the original bottle form with a calm pink flavor.

A young women with a talent of happiness embraces life with optimism. She knows how to recognize, take an embrace her chance. Like a wave of tenderness, the soft olfactory fragrance makes her feel that happiness is all around, and her chance will never fly away.

Coco Chanel

Chanel Chance Eau Tendre was created by famous perfumer Jacques Polge as a fruity/floral fragrance. This ultra sensual and feminine perfume has tender and vibrant notes, an intoxicating nice smell and a luring aura to seduce. Anytime spraying Chance Eau Tendre, it as if reminds you about how rare and how precious the chance is. It is a perfect perfume for positive women who believe in happiness and tenderness chances.  Perfume opens with fresh notes of grapefruit, quince, hyacinth and jasmine and calms with base notes of amber, cedar, iris and white musk. It is an irresistible and thrilling perfume.

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Face of advertising campaign is Sigrid Agren, and photographer is Jean-Paul Goude. The flacon is the same as its antecedent, but it is characterized by pink fluid this time.

Chanel Chance Eau Tendre will be available in 50 and 100 ml Eau de Toilette, Sheer Moisture Mist 100 ml and Shimmering Touch limited-edition 25 gr. Make your Chance come true with Chanel Chance Eau Tendre Perfume. Come into the beautiful world of Chanel.