Italian fashion designer Giorgio Armani continues to develop and expand the Armani Si collection of fragrances. After last year’s red edition Si Passione, a new, pink version named Armani Si Fiori comes out early this spring.
Giorgio Armani Si Fiori is created by perfumer Julie Masse as a nice burst of pleasant emotions. The composition reinterprets the chypre theme of the Original, playing around the note of neroli, the white flower of the Meditarranean. The scent with a chypre-neroli core is again delighting its wearers with a new more freshly/powdery perfume.
Top notes: Green mandarin, Black currant
Heart notes: Neroli, Rose, Patchouli, Oak moss
Base notes: White musk, Vanilla
Effervescent and fresh notes in the top retain the signature black currant note and mix it with green mandarin, along with rose, neroli, patchouli calmed on a woody layer made of white musk and vanilla. This is definitely a must-try new perfume for spring due to its light and easy notes that makes this perfume so inviting and sensual.
The flacon of Si Fiori preserves the same shape as the previous editions, yet colored in a powdery rose color adorned with a black stopper and a gold ring around the neck.
The new perfume is again advertised by gorgeous actress Cate Blanchette, she is joined by Chinese actress Elaine Zhong, and models Sara Sampaio and Adwoa Aboah.
Giorgio Armani Si Fiori will be available as 30, 50 and 100ml Eau de Parfum.
Launched in 2016, Giorgio Armani’s ‘Si Rose Signature’ is an ode to the modern woman, with a busy and bold, yet elegant persona. Like a rose—the scent’s hallmark ingrediënt – ‘Si Rose Signature’ blooms each springtime with a collector edition bottle this 2017. With actress Cate Blanchett as the face of this campaign, the scent is reinterpreted with a new couture design showcasing the fragrance’s feminine and sensual side.
Created by perfumer Julie Massé, who created ‘Si Intense’ with Christine Nagel, this Eau de Parfum stands out with its twin rose notes. In fact, ‘Si Rose Signature’ inherits the signature May Rose notes of ‘Si’ and pairs them with Damask Rose.
Giorgio Armani’s ‘Si Rose Signature’ fragrance remains unchanged in this collector’s edition, with the same floral aroma as the 2016 original. The scent has a double rose accord – with May Rose and Turkish Rose – enriched with notes of bergamot, mandarin, freesia and blackcurrant aromas of Cassis Neo Jungle Essence. This is matched with iris and osmanthus, ambrette and vanilla notes. This is followed by base notes of ambrette absolute, Pure Jungle vanilla extract and patchouli.
This year, Giorgio Armani has dressed ‘Si Rose Signature’ in a silky powder pink ribbon that winds around the fragrance’s Onyx lid and falls down over the glass bottle, where its two ends cross. The ribbon evokes the décolleté of a haute couture gown, with delicate and refined style. A discreet black circular badge bearing the fragrance’s name holds the ribbon’s crossover ends in place, echoing the deep black finish of the lid, which has golden rings at its base.
An ode to femininity: Giorgio Armani features actress Cate Blanchett in a stunning new campaign for ‘Si Rose Signature’.
Giorgio Armani ‘Si Rose Signature’ is available in 50 ml (€89) and 100ml (€128) Eau de Parfum. The 2017 limited edition collector edition of ‘Si Rose Signature’ is available now.