Déclaration Haute Fraîcheur, Cartier’s new olfactory declaration

A new fragrance that is a real explosion of life! Created by perfumer Mathilde Laurent, this new version displays a second nature of the fragrance, characterized by intense vegetable notes of great vitality.

Launched in 1998, Déclaration Eau de Toilette is one of the house’s most iconic men’s fragrances and a classic in Cartier’s scent line. Now, this new version of you, the Déclaration Haute Fraîcheur, becomes a shareable perfume.

This new variation shows us a second nature as vegetal as it is alive. It enriches the palette with this spicy and woody trail, emblematic and elegant, known for its olfactory intensity. Giving new vivacity to the original ingredients of Declaration Eau de Toilette, it makes them bloom like a new spring: the cedar is filled with sap , the spices are fresher, the citrus leaves greener and more tender… an explosion of life! and grey, tailored to the measure of this trail of elegance.

The beauty and simplicity of its freshness are reflected in the color of the new flacon, green with shades of blue and grey, marrying perfectly with this elegant perfume.

This fresh elegant Eau de Toilette with playful lemon leaves and seductive cardamom makes everyone’s heart beat faster… Déclaration Haute Fraîcheur is available as 50 and 100 ml Eau de Toilette at selected stores worldwide. Come into the beautiful world of Cartier.

Precious Cartier La Panthère Parfum


French Maison Cartier is famed for its panther motif, present on its jewelry, accessories and fragrance works, symbolizing femininity, mystery and elegance. This was repeated with the launch in 2014 of La Pantère, and now, next month, the Maison presents a new version of that iconic perfume: La Panthère Parfum. A ‘feline-floral’ perfume of gardenia enriched with osmanthus, bringing hints of apricot, and patchouli with chypre tones.

With La Panthère Parfum, Cartier’s in-house perfumer Mathilde Laurent created a richer and more intense interpretation of this contemporary chypre perfume. Gardenia, as the dominant floral note of the composition, has been explored and highlighted in a new way, and warmed by the shades of apricot stemming from the osmanthus flower. The perfumer doubled the musk and softened the chypre character to evoke the depth and softness of a panther’s fur.



The iconic signature glass flacon on which the face of the panther can be seen is decorated with black details (for the two larges sizes) in the new version. Cartier La Panthère Parfum is available as a 25, 50 and 75ml Perfume at selected stores worldwide. Come into the beautiful world of Cartier.




Not only for Pasha’s Cartier Pasha Parfum


As one of the world’s leading luxury watch brands, Cartier boasts an impressive assortment of iconic designs. There’s the Santos watch, made originally for Brazilian pioneer aviator Alberto Santos-Dumont, the Tank watch, fashioned after the military armored vehicle and the Panthere watch with an instantly recognizable link bracelet, just to name a few. Another famous Cartier watch is the Pasha, created for the Pasha of Marrakesh.

In the early 20th century, parts of Morocco was a protectorate of France. During this time, Thami El Glaoui, the Pasha of Marrakesh (above) aligned himself with the French. As a result, he amassed great wealth (mostly from questionable practices) during his time in power, and by some accounts, he was one of the richest men in the world. His personal style and charm, as well as his prodigality with his wealth, made him many friends among the international fashionable set of the day. He visited the European capitals often. He counted people like Charlie Chaplin, Colette and Winston Churchill as friends and hosted them in his Marrakesh – a city he invested in extravagantly to beautify with palaces, golf courses, hotels, and lavish gardens. He treated his European guests to lavish banquets and offered them expensive gifts.

In the early ’30s, the Pasha of Marrakesh commissioned a watch from the French Maison. Aside for a penchant for the finer things in life, the Pasha was also an active man. So he requested that his Cartier watch be elegant, yet capable of being submerged during his regular swims and daily bathing, without having to worry about its functionality or precision. It is considered to be the first waterproof timepiece from Cartier. Water resistant watches were still a new concept during this era (remember the Rolex Oyster only made its debut in 1926).

Cartier-Pasha-18k-1985-02Cartier Pasha 18k yellow gold, 1985 (private collection).

However, Louis Cartier did build the Pasha a solid gold water-resistant round watch. The custom Cartier was fitted with screw-down caseback, a chain-secured cap protecting the winding crown, and a protective grid on top of the face. In 1943, the timepiece was introduced into the official Cartier collection. In 1985, the legendary watch designer Gérald Genta designed a version of the Cartier Pasha whose form is still celebrated to this day. Throughout the years, a number of models under the name Pasha de Cartier have been presented, and, as a result, an overwhelming selection of new and used Pasha timepieces can be discovered today.

While the fate of Thami El Glaoui’s Cartier watch is unknown, according to a 2003 Robb Report article, Stanislas de Quercize, the President and CEO of Cartier North America at that time, confirmed that Cartier is actively looking for the watch to add to its corporate collection.

Later the French Maison created the Pasha Collection. A collection of cufflinks, luxury writing instruments, lighters and perfumes. Like their jewels and watches, They all are a signature of unique taste in fine accessories. A signature of pure elegance.


Also named after the iconic watch, the French Maison introduced in 1992 Pasha de Cartier, a beautiful, classic fougere fragrance for men. Created by Jacques Cavallier Belletrud, the now legenday fragrance had top notes of lavender, mandarin, mint, caraway and anise. The middle notes are coriander, and Brazilian rosewood. And base notes of labdanum, sandelwood, patchouli and oakmoss. A timeless classic. In its collection Cartier also offers several versions of the first perfume. In addition to Edition Noire (a modern fougere with green and citrus notes, amber, and cedar) and Edition Noire Sport (an energetic fougere with citrus, marine accords, and cedar), the new, contemporary and intense version, Pasha de Cartier Parfum , is available from February 2020.

Pasha de Cartier Parfum is designed for contemporary and elegant men – to those who want to be noticed. It is adorned with epithets such as being bold, sophisticated, and powerful. The fragrance is a modern version of the original in a parfum concentration that provides additional depth, intensity, and lasting permanence.

Created by the Maison’s in-house perfumer Mathilde Laurent, the contemporary fougere composition with woody and ambery features includes notes of patchouli, sandalwood, fir balsam, labdanum, benzoin, ambrocenide molecule, and tonka bean. Mathilde tried to preserve the characteristic aromatic base of the original Pasha fragrance in this creation, but make it new with woody and amber notes using the best ingredients from around the world.


When creating a new version of the iconic perfume, special attention was paid to the design of the flacon. Named and inspired by the iconic Pasha watch, the design of the flacon was really inspired on Pasha cufflinks and luxury writing instruments, with a blue sapphire cabochon, a unique Cartier symbol. It also features other iconic Cartier hallmarks including the Trinity ring, gadroons, and the famous red box.

When you focus on designs with diamonds and other precious gems, and have princesses and actresses commissioning special works with serpents, tigers, and other exotic animals – you know you’re dealing with one of the world’s most luxurious brands!

Cartier watches are available at Cartier Boutiques and selected stores worldwide. Pasha de Cartier Parfum is available in quantities of 50 and 100ml at Cartier Boutiques and selected stores worldwide. Come into the beautiful world of Cartier.





Maison Cartier is rolling out roll-on fragrances


For the first time ever, French Maison Cartier is rolling out roll-on fragrances. The luxury brand has bottled three of its most sought-after floral perfumes into travel-friendly 15 ml roll-ons that will fit into any handbag.

The trio of floral-green scents, all of which were created by Cartier’s in-house perfumer Mathilde Laurent, comprise Carat Eau de Parfum composed with a bouquet of seven fresh blooms, the chypre-floral La Panthère Eau de Toilette and the Baiser Volé Eau de Parfum featuring the elegant lily, complete with its leaf, petal and pistil.

Cartier Carat Eau de Parfum Roll-On


Cartier-Carat-Eau-de-Parfum-Roll-On.jpgReveal the carats that shine within, with this luminous and floral fragrance, in a convenient roll-on.


Cartier La Panthère Eau de Toilette Roll-On


Cartier-La-Panthère-Eau-de-Toilette-Roll-On.jpgA unique accord, combining a flower and a sensation: a feline floral fragrance. Radiant gardenia expresses a sensual and delicate femininity while a soft velvety musk creates an animal touch.


Cartier Baiser Volé Eau de Parfum Roll-On


Cartier-Baiser-Volé-Eau-de-Parfum-Roll-On.jpgBaiser Volé Eau de Parfum, A fresh, floral and powdery fragrance that reveals an original, new expression of the majestic and mysterious flower, the Lily.

Besides being a luxurious treat for senses and for making you feel like the most pulled-together traveller, these roll-ons are a great option for those seeking a new favourite fragrance without having to commit to an entire flacon.

Prices are currently unavailable, but word on the street has it that the roll-on fragrance collection will be available at selected stores worldwide from June 2019. Come into the wonderful world of Maison Cartier.






Cartier launches new Middle East-inspired fragrance in Les Heures Voyageuses high fragrance collection


Cartier’s Les Heures Voyageuses collection brings together emotive notes for the senses. Mathilde Laurent, Cartier’s much-esteemed in-house perfumer, has just created a brand new scent to join the French Maison’s Les Heures Voyageuses high perfumery collection. And it’s inspired by the Middle East, no less.

Cartier Les Heures Voyageuses Oud & Menthe ‘prolongs the enchantment with a daring, devastating combination of oud wood and mint’, according to a release. Oud & Menthe celebrates the allure and rarity of the woody ingredient, the Oud & Menthe Eau de Parfum is invigorated with mint, combining and contrasting two emblematic scents from the Middle East. By combining the seemingly opposite ingredients, the fragrance ‘softens the raw sensations of the mint and the oud, a sugary and suave infusion with a breath of plant-like freshness from the mint’.

Top notes: Mint
Base: Oud wood

Cartier Les Heures Voyageuses Oud & Menthe is available as 75ml Eau de Parfum. The captivating scent is now available Cartier boutiques across the Middle East and at Harrods. In the lead-up to Ramadan, this could well be the perfect gift for your loved one (or yourself?).





Cartier Carat

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French ‘Haute Joaillier’ Cartier introduces a new breath-taking perfume for women, Cartier Carat. Cartier Carat perfume is all about a precious and luxurious perfume, just like a priceless diamond. A lot of perfumes are released each day, but not all of them deserve to be bought or even smelled. The French Maison is always delighting and seducing its wearers with must-have fragrances that are simply irresistible and tempting. 

Mathilde Laurent wanted to create a perfume that would shine equally, lively and intense as diamonds do.

Cartier Carat is created by the in-house perfumer Mathilde Laurent as a powdery/floral perfume with floral hints to make it very sensual, daring, and modern. A flower full of life. An explosion of pleasure and freshness with molecules of joy loaded with crystalline energy. To accomplish this, Mathilde Laurent desided to imitate an optical phoneme that is characteristic of diamonds: diffration of color. So she choose seven different fresh flowers that, when combined, formed a new, abstract flower.

The composition represents the colors of a rainbow in the form of flowers, violet, indigo, blue, green, yellow. It opens with seductive ylang-ylang along with floral accords of violet, iris, and hyacinth calmed with sweet honeysuckle and aromatic spring tulips.

Carat Cartier for women

Cartier Carat has a gorgeous sparkling design inspiring a precious diamond coloured in 7 different attractive shades. 

Cartier Carat is available as 30, 50 and 100ml Eau de Parfum. 





Très Chique: Cartier La Panthère Eau de Toilette

Cartier La Panthère Banner

French ‘Haute Joaillièr’ Maison Cartier launches one more exquisite perfume for women La Panthère Eau de Toilette – the new version of its popular La Panthère perfume launched in 2014. La Panthère Eau de Toilette follows previous successful and praised editions such as La Panthère Extrait, La Panthère Eau de Parfum Leger, La Panthère Noir Absolute.

Created by the Maison’s in-house perfumer Mathilde Laurent, the new edition, promises to be more freshly, vibrant, feminine, modern and mystical at the same time. Cartier La Panthère Eau de Toilette is definitely a strong powdery/woody perfume ideal for elegant women that reflects one’s lifestyle and graceful attitude.

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Cartier La Panthère Eau de Toilette is described as a woody/powdery perfume nicely infused with white floral notes. It blends nice gardenia flower along with woody notes of musk and sandalwood.

This isn’t a girlish-like perfume that will suit any noses, it is an expensive, stylish fragrance that has its certain niche of true connoisseurs.

Cartier La Panthère Eau de Toilette FlaconThe unique flacon of La Panthère Eau de Toilette retains the style of the original La Panthère fragrance, with the face of the iconic Cartier panther inside the glass. Cartier La Panthère Eau de Toilette is available as 25, 50 and 75ml.






L’Envol de Cartier: Taking Flight


This must be what the Gods of Olympus smell like, at least according to Mathilde Laurent and French luxury Maison Cartier. The in-house perfumer for Cartier has come up with the brand’s first men’s cologne, L’Envol de Cartier, in eight years and it is set to take everyone to greater heights. To create the scent is to bring to life an idea so that everyone can share it, according to Laurent. She shares that the fragrance was inspired by the exploration of self, where one has to overcome fears and have courage.

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Mathilde Laurent created a beautiful fragrance. L’Envol de Cartier reminds of the freedom and passion of one of the Maison’s greatest legends, the aviator Santos-Dumont, who leaves a legacy of victory, awakening the passion of the memory lovers through a dedicated fragrance to masculinity

The main ingredient for the fragrance stems from ambrosia, a food that was consumed by the Greek gods conferring them with immortality and longevity. Of course, ambrosia doesn’t exist so Laurent had her work cut out for her. With accents of honey, wood, patchouli and musk, the eau de parfum is said to be strong yet not overpowering.

  • Top: Honey accord.
  • Middle: Musk.
  • Base: Guaiac wood, Patchouli

In a nutshell, the fragrance is perfect for those who like to smell good without making a statement, as if that is their natural scent.


A design breakthrough, the bottle contains a capsule encased in a refillable detachable glass dome

Cartier could have gone all out to seal the honey-colored scent in a complicated and artistic bottle. Instead, the firm chose one that was unique yet not over-the-top, much like the fragrance. Stored in a glass capsule, the fragrance is covered by a detachable dome that helps to capture and reflect light as it shines through the bottle. The idea behind the bottle, comes from having to protect something precious The refillable bottle also features the brand’s signature guilloche motif on the metal filligreed top. The result of the thought and care that goes into creating l’Envol de Cartier is a fragrance that is fuss-free and invigorating for anyone who wears it.

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The L’Envol bottle showcases Cartier’s glassware expertise, retaining Cartier’s timeless aesthetic with elements from their famous guilloché motif on the bottle stopper.

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Once again, the traditional design and the characteristic guilloché finish of Cartier is reflected in each of the bottle’s details, giving life to one of the most representative fragrances of the brand. Finally the savoir-faire of the dome, makes of this bottle the main object to keep as a unique perfume.

The L’Envol de Cartier fragrance come with three bodyproducts. Shower Gel and Deodorant Stick. But also a beautiful dry-oil, this years holy grail, for face and beard.


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L’Envol de Cartier Shower Gel, 200 ml

A great way to wake up in the shower, en the perfect way to let go all the stress off the day down the drain and leave your day of hard work behind. Very soft and rich, even for dry skin.


L’Envol de Cartier Oil for Face and Beard, 28 ml

Recreating the addictive trail of L’Envol de Cartier fragrance, the light texture of scented oil smooths the skin and masters the beard, producing a refined appearance in a single gesture. This dry oil gives comfort and you can use for day and night.


L’Envol de Cartier Deodorant Stick, 75 ml

Enriched with aloe vera, this deodorant provides a sensation of comfort and softness and ensures a faithful perfuming throughout the day. It features notes of L’Envol de Cartier, a masculine nectar with guaiac wood and honey notes elevated by vaporous musk. This vèry soft L’Envol de Cartier is Paraben-free; aluminum salt-free and alcohol free, wich makes it suitable for sensitive skins, and even just after you shaved your armpits.

L’Envol de Cartier Refillable is availble as Eau de Parfum 50 ml, Refillable Eau de Parfum 100 ml, Eau de Parfum Refill 100 ml, Perfumed Grooming Oil 28 ml , Perfumed Shower gel 200 ml, Perfumed Deodorant Stick 75 ml.


Cartier Summer Blue



Eau de Cartier, a collection of Eaux for him and for her, so that each can sense the constant presence of the other. An Eau with a clear freshness, an ode to simplicity. The olifactory promise of the credo of this Eau, glimmers beyond the purity of a aquamarine colored bottle.

Cartier Eau de Cartier Vétiver Bleu

An Eau de Cartier infused with the the raw, elegant energy of vertiver root essence, wich crystallises its power into a fragrance that is manifestly intense. A rush of lightning, or more like a caress? The rough and elegant vetiver roots’ energy crystalizes the power of the Eau de Cartier. Vertiver Bleu combines both the mint freshness and the woody aromas’ warmth.

Its composition unites the beauty of shades of vertiver and icy cold aromas of mint while playing with cold herbal essences and warm, deep woody notes. A vetiver with multiple facets, covering the skin of emotions with its smoky facets.The vertiver aromas include its smoky face so the composition incorporates also accords of liquorice. Mint brings a crystalline, airy note as the vetiver with its smoky facets warms to the skin, grounding the power of the Eau.

Eau de Cartier Vétiver Bleu

The menthol accent of youth immediatly produces a thermol shock, where warm and cool collide. A breath of icy lightness calm the dry heat of fertile ground, ripened with woody aromas blended with with liquorice. This is where the vertiver thrives, and Eau de Cartier Vertiver Blue preserves the classicism of this cult root of masculine fragrance.

A contrasting and subtile vertiver, with smoked elements, more manly then unisex, that envelop the skin with deep and soft emotions, tempered by wholly crystalline, rough freshness. Created by Mathilde Laurent, the olfactory promise of the credo of this perfume glimmers beyond the purity of a aquamarine colored bottle.

Eau de Cartier Vertiver Blue is available as 50, 100 and 200ml Eau de Toilette.



Must de Cartier Gold

Must de Cartier

Over thirty years after the very inception of Must de Cartier, the Maison’s In-House Perfumer Mathilde Laurent has worked with Givaudan, the fragrance company that created the original Must de Cartier in 1981, to concoct an Eau de Parfum. Must was composed.

Must was composed in 1981 by perfumer Jean-Jacques Diener as a green Oriental Eau de Toilette. An innovation in the early 80’s, Must was the first ever green oriental essence, while the jewel-like refillable bottle was also the first of its kind. In another first, Cartier debuted the concept of the perfume launch in a spectacular event featuring a disco dance show and fireworks, attended by an unprecedented gathering of the international jet set, all set against the backdrop of a giant perfume bottle – at Château de Versailles, no less.

Must de Cartier captured incomparable freshness in an oriental fragrance with the very green note of galbanum. Marked by a heavy presence of jasmine and vanilla underpinned with the galbanum, Must de Cartier was an olfactory shockwave that shook up the very boundaries of the fragrance world.

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Must de Cartier Gold Eau de Parfum is a real beautiful variation on jasmine with the joyous intensity of osmanthus stirring up the legendary sensuality of the Must de Cartier fragrance. A sensuous oriental fragrance with a delicate sweet fruitiness, it is the dazzling reintrepretation of the original, legendary Must de Cartier perfume, that pulses with the decadence of sparkling floral notes of jasmine, blackcurrant bud and a colourful burst of osmanthus.
  • Top notes: Galbanum and green leaves
  • Middle notes: Jasmine and osmanthus
  • Base note is vanilla
Tastefully updated by Cartier, the famous gadroons of the original bottle are now the dominant feature in the original oval bottle, which glows like never before.