Early this year Italian fashion house Prada launches its 7th version of Luna Rossa. Luna Rossa Black follows the original Luna Rossa from 2012 and more recently, Luna Rossa Carbon from 2017.
Inspired by the Prada Luna Rossa Salling Challenge, an Italian sailingboat syndicate first created to compete for the 2000 America’s Cup and co-sponsored by Prada.
Like other previous editions, Luna Rossa is created by perfumer Daniela Andrier. Prada describes its tantalizing scent like a vivacious hub full of possibilities and dangers, sweeter details fizz over woody amber for a mesmerizing, almost disorienting effect. Energetic upon introduction – topped with Bergamot and Angelic – a patchouli coumarine heart gives way to a moody base. Of note is the absence of lavender that was a key feature in so many of the other Luna Rossa editions.
Even the completely opaque bottle, designed by Yves Bahar, where the iconic red line was replaced for the very first time by a black one, denotes the strength and intensity of this new Eau de Parfum.
Tim Schuhmacher once again reunites with Prada. This time around, the German model is wearing a black shirt for the advertisement, and delivers a piercing gaze as he embodies the fragrance’s darkness
Prada Luna Rossa Black is available as 50 and 100ml Eau de Parfum.