Aston Martin AM37 powerboat auctioned in the Netherlands

In 2016, British car manufacturer Aston Martin surprised the world with a new product, a motorboat. It was a strong example of industry blurring slash branding, but the result was impressive: the Dutch, Amstelveen yacht designer Mulder Design was awarded the honorable assignment five years ago to capture Aston Martin’s philosophy in a flashy speedboat.

In 2017, the two-seater, built by the Dutch Quintessence Yachts, was presented because a car manufacturer does not necessarily know ships, the two-seater: fast, impressive and made of the most beautiful materials, and with a cabin for two and a soft top.

The yacht was delivered to an American who undoubtedly enjoyed it very much, but did repaint the ‘Mako Blue’ hull in the color ‘Stone White’. It seems (fortunately) to be the only adjustment; in the back are still two Mercury engines that deliver 520 horsepower each.

De AM37 heeft een sterke, stijve en duurzame romp van lichtgewicht, hightech composieten en structurele carboncomponenten zoals ook worden toegepast in de luchtvaart en het oceaanracerij. Een getrapte dubbele romp verkleint het natte oppervlak waardoor de weerstand 10% lager is en de boot een topsnelheid heeft van wel 45 knopen.

An Aston Martin that can sail. It almost reminds me of a James Bond movie. Were it not that Bond went out sailing with a Lotus. That Lotus is now owned by Tesla founder Elon Musk, but the sailing Aston could be yours.

In 2020, the colossus is back in the Netherlands and even for sale again. It will be offered for safekeeping (on December 23) by De Valk Yacht Brokers and BVA Auctions. The starting bid starts at €100,000 (excl. VAT). The quick decision maker can also purchase the yacht directly for the amount of €995,000 (excl. VAT). Not bad for a used second hand with 1,000 hp.

When you didn´t have the winning bid, but you would still like to have one, it still can be ordered new. Completely build to your own taste.

Come into the beautiful worlds of Aston Martin, Mulder Design, and Quintessence Yachts.

Aston Martin opens first ‘Global Experience Center’ in London

Aston Martin opens its first Brand Experience Boutique at No.8 Dover Street in London. The luxury British car brand opens its first boutique in hopes of bringing the Aston Martin ‘Art of Living’ concept to the elite clientele.

The shop is opposite the Arts Club, in the heart of Mayfair London. Dover Street in London is known for its many luxury boutiques in which a wide range of world-renowned luxury brands is available. In addition to clothing and beautiful accessories, the very stylish boutique will occasionally display the most sought-after Aston Martin cars, but is mainly intended to show visitors a mix of luxury and art.

The Aston Martin boutique therefore collaborates with national and international luxury brands such as Hacket London, Marma London, Quintessence Yachts (remember the Aston Martin AM37?), Emilia Burano, Silver Cross and FPM.

The shop front presents is decorated with a glossy black finish, creating a convenient contract with the light texture of the wood which formed the opening to street. The entry is strongly recessed from the side walk line, while a very large window is secured by a thick European Oak frame. The extra wide opening is meant for offering a bold glimpse to the interiors as well as the adeguate opening to allow the Aston Martin cars to access the shop.

The timber bespoke floor has designed and handmade with perfect geometric patterns as the ratio of the Fibonacci Spiral (geometric representation of a mathematical formula), while the ceiling has a sequence of recessed star lights which follow the exact perimeter of the floor pattern.

The Global Experience Center is designed to offer many different services such as exhibitions, design masterclasses, dinners and other events to make the experience bigger than just the world of cars. The visitor can even assemble his own Aston Martin car or AM37 speedboat.

Come into the beautiful world of Aston Martin.