Fiat has partnered with the Italian fashion house Trussardi to create a special edition of their Panda city car. Fiat Centro Stile and Trussardi designers collaborated on the design and accessories to reflect the personality of the Panda and the Italian fashion house.
Panda can boast 39 years of success and has been the most popular car in Italy for six years. It has been the best-selling city car in Europe since 2003. 7.5 million units have been sold, of which five million are still on the road. It is also a record-breaker. It was the first 4WD city car, the first small car to fit an automatic transmission, the first urban SUV and the first car to climb Mount Everest. Today, we have the first ‘luxury Panda’, the Panda Trussardi.
Olivier Francois, Fiat president
The Trussardi Greyhound symbol can be seen on the rear quarter light, in the centre of the alloy wheels and on the side mouldings while other exclusive style details, including the black roof bars, mirror caps, 15-inch alloy wheels and the skid plate further set this model apart.
The model sports a Caffe Italiano Brown colour, with either a matt or metallic finish, as well as being available in a choice of other colours. Inside, Trussardi lettering can be found on the mats, seat belts, door panel inserts as well as the logo appearing on the seat upholstery. The Trussardi logo also takes pride of place in the centre of the steering wheel, the first time in the history of Panda that this has ever happened.
Trussardi was the first Italian brand to take fashion to the general public by organising fashion shows in city squares and in locations close to the people. We have always created products with a unique design and our brand vision is inclusive and multifaceted. Today, the Fiat Panda is wearing the Trussardi style and turning itself into a contemporary and functional car with great attention to detail. I am very satisfied with this collaboration and thank the Fiat team for having believed in this project with us.
Tomaso Trussardi, chief executive of Trussardi
The Panda Trussardi is available with a 69hp 1.2-litre petrol engine and five-speed manual gearbox and offers City Brake Control as an option. The City Brake system detects obstacles in front of the car and automatically applies the brakes if the driver does not respond when the vehicle is travelling under 18mph.
The Fiat Panda Trussardi features in the music video of Ava Max’s new single ‘Torn’, in the video, the protagonist played by singer Ava Max steals the Trussardi-branded seat belt.