Inside Van Cleef & Arpels’ first heritage exhibition in the Middle East

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For the first time in the Middle East, Van Cleef & Arpels, the French High Jewelry House, announced the opening of its heritage exhibition ‘Treasures and Legends’. The latter will take place from 10 October 10th until the 31st, at the new boutique in Dubai Opera Plaza.

Van Cleef & Arpels is opening its first-ever heritage exhibition in the Middle East and over 50 high jewellery pieces will be on display.

Thanks to Vincent Meylan, the creator of Van Cleef & Arpels’ ‘Treasures and Legends”, the Maison will showcase a heritage exhibition of regal jewels and ornate crowns, dripping in splendour. ‘Treasures & Legends,’ the display will combine craftsmanship with history to feature over a century of high jewellery that belonged to great rulers and affluent aristocrats. 

 

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From the former collection of Princess Faiza of Egypt, Pivione clip brooch with rubies and diamonds 1937, Van Cleef & Arpels

 

 

 

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From the former collection of Queen Nazli of Egypt, necklace with diamonds 1939, Van Cleef & Arpels

 

 

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From the former collection of Princess Faiza of Egypt, necklace with emeralds and diamonds 1939, Van Cleef & Arpels

The great ambassadors of their times: Kings and Queens, Princes and Princesses, Maharajahs and Maharanis and aristocrats favoured the introduction of new styles that marked the decades of the 20th century. Styles from the Art Deco movement to the oriental inspirations of the 1970s.

As you wander (and wonder) from case to case, it’s hard to believe that these breathtakingly beautiful jewels and precious objects have been gathered in one place.

From royalty to cinematic legends, the French Maison has created many legendary pieces of jewellery over the decades. The exhibition includes pieces formerly owned by Queen Nazli of Egypt, the Maharani of Baroda, Begum Salimah Aga Khan, the Duchess of Windsor, Princess Lilian of Belgium, and Princess Grace of Monaco. The standout though, is a replica of the crown Farah ‘Diba’ Pahlavi wore when she was crowned as ‘Shahbanu’ (empress) of Iran in 1967.

 

 

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Replica of Her Imperial Highness Farah Pahlavi’s crown 1967, Van Cleef & Arpels

The ‘Treasures and Legends’ exhibition will reveal the stories beneath Van Cleef & Arpels’ illustrious list of muses and clients. Each piece of finery will be accompanied by an intriguing detail of its origin: the inspiration behind the asset, who it belonged to and how it came to establish its legendary prestige. The pieces are beautifully displayed with a painting or image of the legendary women who wore them.

 

 

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From the former collection of Princess Salimah Aga Khan, necklace with emeralds and diamonds 1971, Van Cleef & Arpels.

Exceptional stones, enchanting elegance and elite expertise will be on show in the collection of over fifty precious jewels and elaborate gems, each with their own memory to unlock. 

 

‘Treasures & Legends’ by Van Cleef & Arpels

The Van Cleef & Arpels Treasures and Legends exhibition is now open to the public and will run until October 31, 2019. It is located at the Dubai Opera Plaza, where Van Cleef & Arpels’ new boutique just opened its doors.

Sunday to Wednesday: 10 a.m. to 10 p.m | Thursday to Saturday: 10 a.m. to 12 p.m.

Come into the wonderful world of Van Cleef & Arpels.

 

 

 

Van Cleef & Arpels restyle their New York boutique

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French Maison Van Cleef & Arpels re-open the doors of its New York City flagship to reveal a glowing makeover. Designer Patrick Jouin and architect Sanjit Manku of Jouin Manku Studio redesigned the iconic French jeweler’s boutique, which has stood landmark on Fifth Avenue since 1942. Having already designed the interiors of the Maison’s Paris and Hong Kong boutiques, the Parisian design studio was called upon by Van Cleef & Arpels yet again for this project.

Van Cleef & Arpels’ New York boutique, previously a dimly lit and velvet-heavy space, Jouin Manku Studio sheds some light on the flagship’s showroom. Working with lighting designers L’Observatoire International, who also worked on the French Maisons Paris and Hong Kong boutiques, the space itself now seems to glow.

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The fresh new design plays up the glow factor even more with a color scheme full of yellow and gold hues. Brass accents throughout the space add still more shine.

Using the boutique’s domed display cases as inspiration, circles and curved lines are a strong design theme. From the large circular overhead light fixtures to the wide curved staircase, the smooth lines open up the space and give it a flowing feel.

The store includes a new VIP room, a library, and, for the first time, a bridal salon titled Estelle & Alfred. This quintessential Fifth Avenue boutique offers a lighter take on grandeur.