Van Cleef & Arpels presents the Frivole collection

Van Cleef & Arpels Frivole collection video

Petal power is at the fore of a range of whimsical (and diamond encrusted) flower creations as French Maison Van Cleef & Arpels unveils their latest jewellery collection…

Inspired by mother nature, Van Cleef & Arpels’ latest Frivole collection is a tribute to the frivolous side of spring. Made possible with the use of delicate shapes in yellow and white gold, juxtaposed against carefully curated diamond details, the 9-piece collection is designed to wear separately or layered piece-by-piece.

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Celebrate Spring with Van Cleef & Arpels’ Frivole creations. View the Frivole collection now, which is available at the brand’s flagship boutiques across the world now.








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February Birthstone: Amethyst



Amethyst, the gemstone believed by ancient Greeks and Romans to ward off the intoxicating powers of Bacchus, also is said to keep the wearer clear-headed and quick-witted.  Throughout history, the gemstone has been associated with many myths, legends, religions, and numerous cultures.  English regalia were even decorated with amethysts during the Middle Ages to symbolize royalty. It has been associated with many myths, legends, religions, and numerous cultures. Amethyst is purple quartz, a beautiful blend of violet and red that can found in every corner of the earth. Historically, the finest amethyst were found in Russia and were featured in much royal European jewelry.

Today, while Brazil is the primary source of this gemstone, fine material can be found elsewhere, especially in Zambia.

Boucheron Amethyst Gold Band Ring

Boucheron Amethyst Gold Band Ring


Verdura Pebble Amethyst Bracelet 18k Yellow Gold Purple

Verdura ‘Pebble’ Amethyst Bracelet


David Webb amethyst, diamond and emerald ring


Cartier 18kt yellow gold, amethyst and turquoise Menotte ring



Van Cleef & Arpels 18k Yellow Gold Amethyst & Diamond Ring

Van Cleef & Arpels ‘VCA’ 18k yellow gold amethyst & diamond ring


bulgari-mediterranean-eden-amethyst-ring-diamondBvlgari ‘Mediterranean Eden’ Yellow 18k Gold Amethyst & Diamond Ring

Purple amethyst engagement rings are said to promote happiness, contentment and peace. If you and your partner value a calm relationship, free from tension and disagreement, an amethyst ring might be a style to consider. Amethyst is the birthstone for February, and thus would be extra meaningful for those born in the month.




Van Cleef & Arpels Pour Homme

Created by Louis Monnet in 1978, this beautiful classical leather scent for men appeared at the time when ultimate intensive chypre and masculine leather fragrances were very popular. It became a synonym for classical men’s elegance in the world of fragrances.

The fresh aromatic opening includes the notes of basil, bergamot, green notes, juniper berries, marjoram, lavender and thyme. The heart is warm and even hot, featured with woody notes of Guaiac, patchouli and vetiver, tender floral and sensual spices. It’s dark and mysterious, masculine base notes are composed of amber, castoreum, smoky incense, dark leather, oak moss and musk.

Man Beard Handsome Hairy Bear Classic DressedA fabulous masculine perfume for men! This is luxurious, elegant and gorgeous. I love when it dry down, very slowly gentle and warm.

Van Cleef and Arpels Pour Homme has been reformulated, but I’m okay with that. It smells good, and reasonably natural. I’m not going to go crazy seeking out vintage bottles, because the difference between the old and new is negligible, by most accounts. When it comes to reformulations, my position couldn’t be clearer: change is a part of life, so just roll with it.


The strong, manly and timeless black Art Deco styled bottle

Van Cleef & Arpels Pour Homme is a true gem. It evokes everything that is dark, exlusive and complex. The opening to this fragrance is very exotic with a fresh-soapy floral and herbaceous note which after a while transitions into a very warm, dark and sensual leather musk.

The only difference I can tell is that the top notes are a bit subdued compared to the old version. The top notes in the old version were harsh green, and they practically jumped out of the bottle at you from the get-go. The new one doesn’t do that, and the top notes are softer. However, after about 20 minutes, all of the old magic comes right back. I think this one is complex and natural enough to convince me that Van Cleef & Arpels Pour Homme has been reformulated well. I do have to say …a real great job reformulating this scent

Handsome Hairy Bear

A fabulous perfume for men! Rank it along with Christian Dior Jules, Chanel Antaeus and that other jewelers scent: Cartier Santos. It’s very masculine and strong. Luxurious, elegant and gorgeous. For me it sometimes has this strong (blushing) ‘sweaty, armpit-y’ note that really turns me on. Another real plus for this perfume is its longevity, on my skin is last easily for a whole day and more, so to be used sparingly!

Rating: 9/10

A precious jewel. A gem, you don’t have this kind of high quality perfume anymore these days. This is a definite for those who like old school masculines. Has all the markers. Monsieur Louis Monnet made an original masterpiece.


by Jean Amr